Sir Richard Branson, one of the world’s most recognizable billionaires, and the founder of Virgin Group, has built an empire comprised of more than 400 companies including airlines, record stores, publishing organizations and he's even tackling commercial space travel. He's also the author of more than a dozen business books, including his latest (fantastic) autobiography, Finding My Virginity that shares from behind-the-scenes of the ups and downs throughout Branson's more than fifty year career as an entrepreneur. During his interview on 30 Days of Genius with CreativeLive, I got to hear his best business advice for aspiring entrepreneurs who want to start a business of their own, first-hand:
Santam is passionate about supporting and developing entrepreneurs – the drivers of a new economy. Through our 1001 days series, we’ve brought you lots of insights and advice from business owners who have made it through their first three years of business. Here is a collection of 10 of our all-time best pieces of advice to help you make it as an entrepreneur.
Modern technology has enabled entrepreneurs to do their work from almost anywhere. In fact, many companies operate in a wholly digital environment, lowering overhead costs and offering freedom to entrepreneurs who want to conduct business on the move. Creating an online business is simply a matter of focusing on your strengths and expanding your network. Here are 12 great online business ideas to get you started.
You duty is to create the enabling environment and you can make money by charging membership fees from aspiring members. Aside from membership fees, you can also sell you products (books, CDs, DVDs et al) if you have any. You can as well make yourself available for those who would require professional counseling especially as it relates to relationships.
As well as giving opinions it’s important to guide companies on how to collect them. Research designs are, therefore, a critical component of any research process. It includes the formulation of survey texts and questions (e.g., textual, multiple choice, drop-down, Likert scale, ranking, file/image, questions, etc.). The surveys sometimes also need to be integrated with a website, database or mail marketing service provider (e.g., Mail Chimp).
Mobile has transformed the way people browse the Web. Even Google has now made mobile #1 in its indexing. If your site still isn’t friendly to mobile users, odds are good your brand is quickly vanishing from the Web – at least where the Big G is concerned. It’s time to take a close look at your design and make sure your site renders beautifully when viewed on Android, iPhone, and the rest.
The quote above comes from a Tech in Asia article titled Twitter Story and Tips from @AskAaronLee. In the article, Aaron states that monitoring both your own brand and competitors online could provide insight on how to position your product in the future. He also says that businesses should never try to sell on Twitter, instead, they should focus on engaging and assisting their followers with relevant problems.
Infographics are currently an extremely popular type of media. An infographic showing information or data in an interesting and fun way can help engage an audience and generate numerous likes and shares. As infographics take more time to create than just simply uploading an image, busy website owners are prepared to pay for custom infographics. And don’t worry, an infographic can be created using simple design software such a Canva. So extensive graphic design skills are not necessary, just a creative eye.
Most of these virtual assistants are outside of the US; at least the ones you can pay and still turn a profit. Effective communication with someone outside of the US requires a different art form and a lot of attention to quality control. You can’t merely say "make a logo look like this," and email it to me in two days then deliver it to your client.
You can work as a virtual assistant through dedicated websites, such as Upwork or Zirtual. All kinds of skills are needed, and compensation can vary anywhere between $10 per hour to $100 or more. Obviously, the higher pay will be to people who have more technical skills, such as web building skills and marketing. But you can find work doing administrative tasks at the lower end of the pay scale.
Without a site design that your target market prefers, you are bound to lose conversions – that’s for sure. People trust a good-looking site than a home-cooked look. It’s different when you feel like you’re dealing with an expert – it boosts trust, reputation and authority from what your customers can see. A wisely designed website is the way to go. It doesn’t have to be fancy and perfect – it just has to appeal to your target market’s taste. Just take a look at this site (I’m a minimalist by the way, heh)
Risk is often the major reason why people avoid becoming an entrepreneur, but consider this: someone who works for a company has one source of income: their employer; while an entrepreneur has many different sources. If the employee gets laid off, they are out of a paycheck, but if an entrepreneur loses a customer, they have many more to fall back on. When managed properly, being an entrepreneur can actually be one of the safest careers possible.
Travel blogging is a hard industry to break into. However, the rewards can be worth it, and let’s face it, who doesn’t want to be paid for traveling around the world! There are numerous ways to monetize a travel blog, but affiliate marketing should predominantly be your focus. On your blog, promote hotels, tours, equipment hire services, flights, and anything else travel related. Then take a cut of the proceeds as your audience books their holidays based on your recommendations.
Occam’s Razor – Listed 5 out of 20 times. Another great blog with a slightly different approach than the other players around. Recent posts include: (i) Digital Analytics + Marketing Career Advice: Your Now, Next, Long Plan, (ii) Stop All Social Media Activity (Organic) | Solve For A Profitable Reality, (iii) Artificial Intelligence: Implications On Marketing, Analytics, And You.
Whether you stick with the above blogs, or go on a following spree, start building a portfolio of go-to RSS feeds or a Twitter list of your own favorite marketing resources. Blogs are one of the easiest ways to stay updated on the industry and learn consistently, and there’s no excuse for not keeping up with any – especially now that you know who to start with.
As you start regularly putting out content, you’ll hopefully start to build a bit of an audience. But to start seeing real money from YouTube you need to market your videos elsewhere. Share your channel on Twitter and Facebook. Distribute videos anywhere else you can think of. Also, interact with comments and build a community around the videos you’re making so people will share it with their friends.
There is difficulty in predicting earnings for entrepreneurs. However, Business News Daily, citing a 2013 study by American Express OPEN, reported the average entrepreneur salary to be $68,000, down from $72,00 the year before. The study also found that 15% of entrepreneurs work a second job, which suggests that these entrepreneurs are struggling to reach profitability.
You can delve into original content marketing research which includes information on the content marketing industry’s benchmarks, trends, and budgets. Their blogs are a home to several compelling articles written about content strategy, storytelling and blogging best practices. Another bonus is that it keeps you updated with the latest content marketing events.
These are all excellent online marketing tips but take the stress out of figuring out where your Facebook pixel should go on your site and let the experts at our digital marketing company help you grow your business. Schedule a time to speak with one of our specialists to see which one of our services best meets the online marketing tips you are trying to accomplish.
In this qualitative type of research, the aim is to find out people’s opinions, perceptions, beliefs and attitudes regarding various topics eg., products, services, concepts, trends, advertisements or ideas. To perform this kind of research, focus groups often use software such as Focusgroup, Liveminds or iTracks. The results are reported in this focus group report.
Maybe you’ve been dreaming since childhood that one day you would invent something amazing and start your own company. Or you taught yourself code as a teenager, all the while scheming to build the next great web property. Or you’re a secret risk-taker, trapped in a corporate day job — and now you’ve got a chance to start that business you’ve always imagined.
If you are really short on cash and need some immediate funds then you should start by looking around your house. Clear out your cupboards and find any items lying around that you don’t need or haven’t used for a while. Then sell them on eBay. Just because they are gathering dust in your cupboards, doesn’t mean someone else won’t snap them up. Simply sign up with eBay, list your products and then, as they are sold, send them off to the buyers.
eBay: With eBay, the procedure is very similar. You simply start by becoming an eBay seller and stay in good standing by making sure your PayPal account is verified, and then you can sign up for your store. These three steps allow you to piggyback on eBay’s reputation, reach, and sales and marketing infrastructure in order to sell your own products.
Working as a freelancer is a great way to make money online from the comfort of your own home. The beauty of freelancing is that you can tailor it to suit your needs. You can freelance for a couple of hours a week in the evenings to help save up for a holiday or some much-needed home improvements. Or carve out a full-time job for yourself, giving you a more satisfying work-life balance and enabling you to do the simpler things in life like taking the kids to school. With so many jobs available online, freelancing is becoming more and more popular.
Starting an online business, no matter how small you aim to have it can take time and money. It can also involve legal research and some accounting knowledge so you may find there is some upskilling involved in many different areas. Have no fear though because once you get the wheels moving on your adventure starting an online business will be fun and motivating. As a great source of income, online business opportunities are abundant as you don’t need to be located next to a customer in order to provide the goods or services to them.
White labeling products involve purchasing pre-made products from a supplier and then adding your own labeling and branding. Products could range from candles to gym equipment or even tea, but all will come without labels, allowing you to create your own new range of merchandise. Most suppliers will advertise the fact they offer white labeled goods on their websites, so pick your niche and then find the right supplier and product for you. Once labeled, products can be sold via sites like eBay and Amazon, or from your own eCommerce store (discussed in a moment).
The quote above was taken from one of Baer’s presentations, Youtility, which talks about how marketing isn’t just competing for attention against other products, but other life elements around your target audience (such as family and friends). Companies shouldn’t be thinking about how they can become more exciting, but how they can help their target audience better.
The right approach can mean a world of difference in business. Part of setting up a long-term plan is knowing where the problem spots are, as well as which business philosophies work better for which industries. That's why having a strong group of peers and mentors is so important for leaders: An outside perspective, or someone who has already faced a similar misstep, can mean all the difference between struggling and finding success.
Do you like finding interesting ways to decorate and want to share those ideas with others? Do you sift through magazines, clipping images, sorting them into make-believe rooms in your scrapbook wanting desperately to see these rooms for real? Become an interior design consultant and have people send you pictures, ideas, and dimensions to their rooms for you to decorate digitally for them. You can use the likes of a VR tool to pick furniture from real stores and choose a color scheme that suits the owner. The sky’s the limit with this role and creativity is in full flow.
Cohen says to start with an internal content audit and add metadata for SEO. Monitor your current analytics (which type of content attracts most traffic, on what platforms?) and what’s happening on your social media to get an idea of what your target audience is interested in right now. Once you have an idea of what kind of content will do best, gather content from across your organization and integrate content curation into your overall editorial calendar. Don’t forget to measure and track the results of your curated content.
Orbit Media Studios is a web design and development studio that, partnered with their results-driven marketing blog, can assist with any area of your company’s digital footprint across your website and more. From designing a strategic website that works as a high-converting marketing asset, to marketing it and measuring your results, Orbit has a fantastic team and guest blogger roster doling out advice.
I know what you're thinking. How do you start a webinar business? Well, webinars are quite possibly one of the best ways that you can sell anything online. The best part? You don't even need your own product. Webinar guru, Jason Fladlien, co-founder of Rapid Crush, has grossed well north of $100 million in sales via webinars, which goes to show you the sheer power of this medium for selling.
What this means is that no matter how densely you pack in keywords and phrases - the biggest thing that matters when it comes to SEO and your Webpage's Google ranking happens on other people's sites, not your own. More specifically, the more incoming links to your article that are out there on the Web and Blogosphere, the higher your page will rank in Google. The lesson here is extremely valuable - create top quality content that other bloggers and Websites will want to link to.
YouTube is the third largest site in the world, so there’s no surprise that video is becoming one of the main communication mediums for businesses of all types and sizes. If you have video filming or editing knowledge, it won’t take you long to build your clientele. Everything from video production workshops and video editing services to soundtrack libraries and DIY tutorials can appeal to the business world. Producing a video might be one of the most attractive online business ideas with lots of creativity and challenges.
If you're at all interested in starting your own online business, there's no time like the present. We live in a golden age of wealth. As much as the media tries to glorify the perils of our society, we actually live in a time that's ripe with opportunity and the potential for monumental business growth at a scale never before experienced. Thanks to the internet and smartphones, the amount of commerce being conducted online has experienced explosive growth.
SEO can admittedly be a complicated and time consuming process, however the time needs to be spent here to ensure your website is getting found. Your best bet is usually going to be spending a bit more of your budget and hiring the right people to do the proper research. At Ciplex, we stress the importance of not including keywords to simply rank your site, but using the terms your audience is looking for. That is what will get you the highest conversion rates.
Just be sure to put a lot of care into your product listings. Everything from the titles you use, to how effective the description is at convincing potential buyers your product is better than the rest, and even taking care to shoot high quality product photos can have a dramatic impact on your sales. I recommend using photo editing tools like Fotor, which gives you the ability to edit your images, create captivating graphic designs and more.
Fast growth usually ends badly for most businesses. Fast growth may not be manageable without the right people. Build for the future. Target small areas where you can avoid big encounters that are able to take you out of business in just a few minutes. Remember to research those ideas, make sure that the idea is feasible, and try to find a niche product with low competition and high demand, preferable something you are already familiar with. Then start implementing the idea by starting small and continue with slow and stable growth. Long term earnings are always greater than short term earnings.
Google is the key search engine. A digital marketer cannot ignore Google while planning a marketing strategy. While designing your website, it is important to understand Google and its unique requirements. For this, you can follow Think with Google. It discusses the best practices of digital marketing. It will offer you insight into different channels and will enable you to explore the latest trends. It brings the like-minded persons together to help the beginners to understand digital marketing and its trends.
Some subjects are much better paid than others, so although you may love the idea of writing about travel (badly paid) a better bet would be a niche like finance (much higher rates of pay). Check out the Pro Blogger job board for high paid freelance writing jobs – other places to look might be Textbroker or you can look at the “gigs” section on Craigslist.
With the continued rise in app usage and mobile app development, it’s no surprise that we’ve got our eye on mobile. This blog keeps us up-to-date on the latest trends in mobile marketing, with a focus on the latest news and most recent campaigns. One of our favorite sections is Viewpoints, which shares key mobile marketing insights from industry thought leaders.
What is great about Socialfresh's posts is that many of them include alternative media embedded in them. Most of them are podcasts covering the topic of the blog post that it is within, but others include videos and speeches or presentations at various events. This is a great blog for someone who may not have the time to sit and read multiple articles at a time. This offers you more than one way to consume the content that the blog is providing. It's an obvious choice to include some digital media in a blog that highlights digital marketing, and a welcomed alternative way to consume the information being presented. The diverse topics that are covered focus a lot on the power of social media and how the industry is evolving.
Bluffer blog is a bit different from the blogs explained above. It focuses on analytic and social media platforms. You will love the simple and easy to implement tips and contents. The posts are effective as they focus on the findings of case studies on the latest trends, design, current news, and other aspects of your blog. The contents are both entertaining and effective. Even if you are a beginner, you are going to appreciate this blog for its crisp, neat, and intuitive design.
Trying to determine the entrepreneurship salary must be the ultimate challenge for a statistician. There are so many variables, including investments, taxes, certifications, product purchasing, and payroll, and any of these can quickly sap the earnings of an entrepreneur. So while you may sell $2 million worth of product, that doesn’t mean you will earn $2 million.
And in the new economy you can achieve financial independence on your own terms. You have the power to be as successful, perhaps even wealthy, as you want to be. This is a key insight for any entrepreneur, and a driving force in my own life. Owning my destiny, particularly my financial destiny, is scary at times — but it’s also empowering. Use the fear to power yourself to new heights.
Prior to having some meaningful feedback from potential customers (or in the case of medical technologies -- some efficacy data), it's next to impossible to recruit outside entrepreneurs or to solicit investment. SBIR/STTR [Small Business Innovation Research and Small Business Technology Transfer programs, also known as America's Seed Fund] funding can be a bridge over this gap, but it's a slow process and requires someone (often a PhD student or post-doc) to commit to being in a startup that has scant funding, instead of pursuing a more stable job in a larger company or an academic career. SBIR/STTR funding only pays for research, so it may not be possible to involve an experienced business partner/entrepreneur with the scientific founders in the early stages of the company, which can stunt their business development efforts.
Next, you’ll need the right tools. You can be as complicated or simple as you want depending on your comfort with audio equipment, but at the minimum you’ll want a microphone and software for recording your voice. Companies like Behringer, Blue, Focusrite, and others sell studio-quality plug-and-play podcast setups that can get you recording today.
It doesn’t pay much, but if you’re a healthy person and want to make a bit of extra money online, the AchieveMint app will reward you for doing things like walking, tracking your food, or taking health surveys. AchieveMint works by connecting to fitness apps you might already be using like Fitbit, RunKeeper, Healthkit, and MyFitnessPal and then giving you points for certain actions. For every 10,000 points, you earn $10 with no limit on your earnings.
Dropshipping is the easiest option to start an ecommerce business without having to buy any products in advance. Sell a variety of products to customers across the world, while setting your own process, building and promoting your own brand, all without needing to invest in warehousing or manufacturing costs. You don’t need to pay for inventory until it’s sold to an actual customer. Check out our guide to mastering dropshipping to learn more about this great business opportunity.
While the HelpScout blog’s overall focus is on customer satisfaction, it includes a lot of posts that will be helpful to digital marketers. Posts that cover topics like how to understand your customers and communicate with them effectively are just as important to marketers as customer service reps, making this a good blog for digital marketers to watch.
About Blog Sagon-Phior is a integrated branding and marketing firm specializing in emotion marketing, which uncovers the most effective ways to motivate response and generate revenue. From healthcare to technology and from banking to real estate , emotion marketing creates powerful differentiation through human interaction. Follow this blog which shares opinions, research and discoveries about marketing, emotions, target markets, digital media, storytelling and the business of branding.
More importantly, though, when you learn how to implement some of these simple marketing methods, resources, tools, and strategies, you can use them as often as you’d like, without having to pay a middle man, every time you’d like to grow your business more efficiently. You have the control to keep a careful eye on what is working well and what doesn’t.
Working hard is important, and you might not have the chance to rest every day when you first start out, but it is important to know when you are overworked. Many people who buy from youth businesses do so because of the youthful component of what they do, a component built on energy and a fascination with everything they are learning. That energy and fascination can burn out very quickly if you are not well rested and ready to go. This is not to say that you should slack off, but that you should know when you are at a limit and celebrate progress when it occurs.
As an affiliate marketer, you are earning commission from selling someone else’s products. You might need to make an initial investment and buy a basic portfolio and marketing materials that you then resell. However, that does not always have to be the case as there are companies which will provide you with products free of charge, and only take a part of the profit. One of the most popular sites for affiliate marketers nowadays is Clickbank. Other well-known sites include Amway and Amazon Associates.
You can look forward to delving into original content marketing research, including information on the content marketing industry’s benchmarks, budgets and trends. The blog is home to a number of compelling articles written about content strategy, storytelling and blogging best practices. Another bonus is that it keeps you updated with the latest content marketing events. Well worth a browse and a bookmark.
As a trained consultant, your job is to offer workable advice to your clients; it could be business advice, relationship advice or technical advice et al. The bottom line is that you don’t have to be physically present with your clients before advising them on how to make the best out of their businesses or life. So all you need to do is to leverage on the internet to reach out to your clients.
Don’t love it? Don’t do it. If you are starting a business just to make money and hate working on what you are trying to create, chances are you will not work on it much longer. Find something that you love, and working will not feel like working anymore. Yes, you will find something you do not enjoy in every project or role, but this is not the case for smart young entrepreneurs.
When you lack the luxury of time, making money on or offline can seem like an impossible task. How are you supposed to do that when you're working at a life-sucking nine-to-five job? While the stability of full-time employment might allow most to sleep well at night, it doesn't empower your creative juices to search for new income-producing strategies.
We talked about drop shipping and how it works. But fulfillment by Amazon, (FBA) works in the opposite way. Fulfillment By Amazon (FBA) lets you sell your products on Amazon. You can leverage this company’s popularity to get your products out there, and they’ll do the rest for you. Amazon will handle storage, pickup, packing, shipping, and even customer service!
This site is EXACTLY what I was looking for. I am a fit and frisky 56 y.o. single dad working 2 jobs, with an unquenchable thirst for learning new things. I’ve been surreptitiously studying the New Thought writers (from Atkinson to Proctor right up to some of the really sharp, young people creating YouTube videos). I think I’m getting a grip on the self-motivation and metaphysics of the whole thing, but am too scattered to decide exactly what kind of business to start! many of your 27 ideas I have some familiarity with (one of my old army buddies got me in to Bombardier Transport in early 2011 for 3 months to help meet a deadline on some tech pubs…it was a lot of fun! I was told I’m a natural, but could not find any more jobs in that sector….Oy Gevalt). Anyway, thank you so much for this site! I can give you a progress report every few months or so (including showing you how any websites I may be creating are doing). Happy New Year!
Even if every single class I’ve ever taken applied to entrepreneurship, which I can assure you is not the case, it’s hard to take what we learn in a classroom and apply it to the world around us. I learned more in my first week of trying to come up with a business idea than I did in at least half of the classes that I took throughout my high school career – for many young people this is the case.
Drop shipping is another great ‘hands-off’ way to sell products. Firstly you will need to find businesses that sell products in your niche that offer a drop shipping service. Then you will need to create a website promoting and selling the products. When you make a sale, you take the payment on your site and then the manufacturer ships the goods to the buyer. The profit comes from charging a higher rate than the manufacturer, and if you are selling a high number of products this can quickly add up to a healthy revenue.
If company blog posts aren’t your style, then consider working on ebooks instead. With Amazon and other websites around, self-publishing has never been easier than it is today. If you think you’ve got something interesting, useful, and worthwhile to say—and if you believe other people will think so, too—then writing ebooks could become a lucrative business.
Now, running your own company is no mean feat and it will require a lot of effort. But the beginning is the most time-consuming part of the process. Later on, it can be possible to create a system which leaves you with a lot more time on your hands. You can spend this time with your significant other, your children, or your friends. A start-up which gives you this opportunity is perhaps the greatest success of all.
The stock market is the type of market in which shares of companies are issued and traded between buyers and sellers. A new trend in this area is ‘social trading’, which is a way of incorporating a social element into investing. It could also be described an online trading social network for traders. One site offering this type of trading is EToro, which brings together a community of traders who copy each other’s investment decisions to earn money. If you are looking for a more traditional approach, then companies such as Options House may be an option for you. In case you already have some experience in trading, you may be interested in such types of trading as Forex.
Planning plays a crucial role in any business success. A business plan is a good place to start – defining your skills and weaknesses, what you offer, how it’s unique and how you plan on growing your offering. What’s more, try to prepare yourself mentally and practically for anything that could go wrong and how you would deal with it. For example, what happens if you get injured? What if clients pay you a month late? What if a weather disaster affects you? Or a trusted supplier goes bankrupt?
If you're not using internet marketing to market your business you should be. An online presence is crucial to helping potential clients and customer find your business - even if your business is small and local. (In 2017, one third of all mobile searches were local and local search was growing 50% faster than mobile searches overall.) Online is where the eyeballs are so that's where your business needs to be.
Advice from other entrepreneurs and business professionals (such as lawyers and accountants) can prove to be invaluable. Consider putting together an advisory board, and don’t be afraid to motivate members by giving them stock options in your company. Read industry newsletters and startup publications like AllBusiness.com and Entrepreneur.com. Find mentors who can give you advice on hiring, product development, marketing and fundraising.
Practically across the board, successful entrepreneurs will tell you to avoid debt whenever possible. Some, like Mark Cuban, will tell you to avoid debt entirely. According to Cuban, if you are starting a business by borrowing money, you are already doomed to fail. Other entrepreneurs will take a more moderate stance on debt, saying instead that debt should be kept to a minimum. Becoming an entrepreneur with no money is hard, but high amounts of debt is a pitfall for entrepreneurs.
Today, businesses have more ways -- and places -- than ever to market themselves. But deciding on a marketing method, particularly when you are a small or even a mid-sized business with a small budget and limited resources, can be difficult. While social media marketing is generally free, it can be time-consuming; and the same goes for blogging. But traditional print advertising, as well as digital advertising, can be expensive.
The internet has made it possible for professional trainers to make money via training people without ever meeting them physically. For instance; if you want to train people on how to make hats or how to sow bags or how to make beads et al, all you need to do is to engage them on video chatting. You can as well send your videos and your training manuals online to those for paid for your services. Distance is not a barrier as far as the internet is involved.
Commercial use requires 'releases' - editorial use doesn't. Stock photos can be sold for commercial (eg, marketing) or editorial (ie, journalistic) use. You'll have more opportunities to make cash if your photos are available for both, but photos containing people or property (including branding and logos) need signed releases to be sold commercially.
KISSMetrics – Listed 11 out of 20 times. Mongst other, they bring you beautifully created infographics that contain the latest digital marketing tests, studies, and statistics. Recent fresh content published by them is about: (i) 6 Marketing Tactics You Can Use to Boost Email Subscribers, (ii) What Tinder Can Teach Us About Growth Marketing, and (iii) 5 Post-Purchase Email Campaign Tactics Worth Trying.