That’s a wrap for our list of the best digital marketing blogs of 2018! If you made it through this list, you’re bound to have gleaned some insights into how to get better at your craft and (hopefully) laughed a little along the way. We did our best to include a bit of everything from search, mobile, SEO, SEM, content marketing, inbound marketing, email outreach, and testing. If you think we left something out, definitely shoot us an email at [email protected] Until next time, happy marketing!

Now that you know who your target market is and have set goals, plan your budget accordingly. The good thing about online marketing is that you can be successful even when on a tight budget. A lot of platforms are available at no charge. However, sticking solely with free forms of online marketing might not be the best strategy for your company. Carefully determine what outlets are most necessary for your product and be willing to spend some money to get results.  


You’ve probably heard that, when it comes to search engine optimization (SEO), content is still king. And one of the best ways to keep your site relevant for search engines is to consistently and frequently publish high-quality web content. In other words, keyword stuffing is out, and creating compelling content that people are eager to promote is in.
You make money with ad revenue. Your first step is to create a YouTube account and start uploading videos. Then you enable monetization on your YouTube settings. Basically, this gives Google the go-ahead to include short AdSense ads with your videos, which you've seen if you’ve watched a YouTube video. When viewers click on those ads, you get paid.

Content marketing specialists are the digital content creators. They frequently keep track of the company's blogging calendar, and come up with a content strategy that includes video as well. These professionals often work with people in other departments to ensure the products and campaigns the business launches are supported with promotional content on each digital channel.

This site will be the perfect stop to learn more about digital advertising. The articles here are short and simple and up to the point. Yet they are informative and insightful. This will help you in looking at your own content in a different way and think outside the box regarding what opportunities to be incorporated into the digital marketing strategies.
This is one of the best Internet marketing tips we've ever come across, and we will even tell you where we found it. It came from an eBook that we read by Brian Clark, CEO of Copyblogger.com. In this book, he reveals a detail about SEO that everyone in the Internet marketing arena should focus on - "What happens off the page is much more important to SEO than what happens on the page."
A blog highlights your technical ability and showcases your ability to write blog posts. Your blog can be about different topics than those you write about for your clients. In fact, it should be on a topic that interests you. Visitors will see that you can not only write, but you can also build an online community. A good blog has the potential to earn you many referrals for more clients.[24]
“Focus, by definition, means narrowing your field of vision and attention. It means choosing which opportunities, projects, and even customers you’re NOT going to pursue. And it’s really, really hard. When I first started online, I was trying to do it all: podcasting, writing epic guides, blogging and I wasn’t doing any of it well. I realized that each time I jumped from idea to idea, I was diluting my efforts."
If you can speak and write more than two international languages, then you can make money from the internet. All you need to do is to list your services online and people who need the services your offer will contact you. Just ensure that you have resource materials (softcopies that can aid your teachings). If you know how to speak and write 2 or 3 of any of these languages; French, English, Spanish, Chinese, German and Arabic, then you should consider starting an online foreign language training / tutorials / coaching.

Quick Sprout blog is created by Neil Patel. The creator is a recognized entrepreneur. The blog is endorsed by the Wall Street Journal and Forbes Magazine. The best thing about this blog is its simplicity. If you are an aspiring marketer, you are going to love the simple design and contents. The contents of this blog speak for themselves. This blog is also well organized with different categories such as all-time hit, current hit, and a guide. It covers almost everything ranging from social media engagement to email campaign.

Writing copy for websites is another great freelancing option for those who have a way with words. Copywriting can involve writing the text for websites, press releases, promotional offline materials including leaflets and brochures, and any other professional text for businesses. While writing blog posts is well paid it won’t make you as much money as writing copy for sales pages. However, clients can be more fussy, as they want the highest quality writing for the forefront of their website or advertising campaigns. Many freelance writers offer both copywriting and blog writing amongst their services. This can be a good way to juggle regular but lower paid clients (blogging) with the higher paid but ad-hoc project based copy work.
And in the new economy you can achieve financial independence on your own terms. You have the power to be as successful, perhaps even wealthy, as you want to be. This is a key insight for any entrepreneur, and a driving force in my own life. Owning my destiny, particularly my financial destiny, is scary at times — but it’s also empowering. Use the fear to power yourself to new heights.
Another strategy to make money online is to become a social marketing manager. Being present on social media is key for any business that wants to attract new customers, promote their products and grow their following. However, constantly posting, liking and commenting on the numerous social media channels is extremely time-consuming. More and more businesses are recruiting social media managers to run and organize all their social media. And to save money, social media employees are often employed as online freelancers.
Once you’ve gathered a list, put together a template outreach email (as you’ll be doing this over and over) that’s short and clear with expectations. Tell your potential interviewee who you are, what your podcast is about, and what you’re asking of them. Do a few test interviews with friends and family to make sure everything is being recorded at the quality you want and then book your first episode.
A popular tactic to make money on social media is to pay for advertising affiliate products. Create ads for particular affiliate products that are big sellers and have a high yield. Then target these ads at specific custom audiences to ensure your ads are viewed by those who will have an interest in the product you are promoting. If viewers click through your from advert to the product page and make a purchase then you will earn an affiliate fee.
Every day, there is a huge fluctuation in FX markets. If you have a combination of technical and fundamental analytical skills and some cash flow, you can become an online currency trader. Places like www.forexfactory.com are great for learning the basics. Remember, this is leveraged cash, so if you make the right decisions, you have a chance to profit big! At the same time, the risks can be high if you don’t have a money management strategy in place.
One of the cool things about Google AdSense is that it's so easy to get set up. If you have a blog or website, you can sign up for a free Google AdSense Account. From there, Google will give you a unique code that you will paste onto your website. Google takes it from there, tracking your page views, traffic, and earnings on your behalf. There is no upkeep or maintenance to get this thing going, which makes it a no-brainer if you have a website already.
One of the cool things about Google AdSense is that it's so easy to get set up. If you have a blog or website, you can sign up for a free Google AdSense Account. From there, Google will give you a unique code that you will paste onto your website. Google takes it from there, tracking your page views, traffic, and earnings on your behalf. There is no upkeep or maintenance to get this thing going, which makes it a no-brainer if you have a website already.

Andrew French started up QuarryClothing.com at the age of 16, making wholesale deals with Nike, Oakley, New Balance, and many other MNCs. Youth business is something he’s grown to love and know. Andrew works with other small youth companies through Quarry’s Investment Initiative, where they give 25% of their profits to other young entrepreneurs in Canada to start up their own companies. 

Editing comes in many shapes and sizes, from copyediting a company’s marketing materials to proofreading novels to indexing academic manuscripts. As long as you’ve got a sharp eye for detail, a strong grasp of grammar, and a willingness to get in the weeds, then editing could be a great business idea if you’re interested in working when and how you want.
With stunning UX and an easy to navigate website, Digiday is the perfect go-to for all things marketing. Hang out on their website for a bit or sign up for their newsletter, Digiday Daily, which delivers top stories to your inbox each morning. This is my favorite option, as it pops up just in time for me to read an article or two before morning meetings. You won’t want to filter this one into your Spam folder.
Before we get into the gritty details of The Drum, you should know that they have designated URLs for the Americas, Europe and Asia - with curated geographical content. When you’re looking for pertinent content for yourself and your business, it is incredibly useful to have information sorted geographically. Parallel to this feature, The Drum labels themselves as ‘The global home of media, marketing and advertising’.

If you have your own eCommerce store, social media is the perfect platform to showcase your products. Demonstrate your products in use and tell your social following why they need to buy your merchandise. Most social media channels allow you to add ‘buy’ buttons your pages, allowing your followers to easily click through to your site and make a purchase.
In this role, you input/manage information into/in various types of documents. Typical tasks include entering data into existing sheets, creating new data in databases, updating existing records and deleting the records that are no longer of use or no longer current, etc. Sometimes you may be required to work with various data entry software such as EpiData or Entrypoint Data Entry.
One of the easiest ways to make a few bucks online is affiliate marketing. An affiliate is essentially someone who receives a commission for selling products for other companies, whether it’s on their own site or through another channel like eBay. The best part is that you don’t have to develop any products yourself, just sell other people’s products.
Provide excellent customer service. Answer any questions buyers post as quickly as possible. Be professional and courteous. Positive communication builds your reputation with buyers and gets you return business. Also, package your product well and ship it out quickly. Allowing an item to become damaged or taking too long to ship can negatively affect your reputation among buyers. Wrap all items, especially fragile ones, in appropriate packaging. Commit to shipping items as soon as you receive payment.[32]
Dropshipping is the easiest option to start an ecommerce business without having to buy any products in advance. Sell a variety of products to customers across the world, while setting your own process, building and promoting your own brand, all without needing to invest in warehousing or manufacturing costs. You don’t need to pay for inventory until it’s sold to an actual customer. Check out our guide to mastering dropshipping to learn more about this great business opportunity.

To get started with Amazon affiliate marketing you will need to sign up with Amazon Affiliates. Then subtly market products on your site that are relevant to your niche and will be of interest to your audience. Make sure you only endorse high-quality products. If your visitors make a purchase on your recommendation but are not impressed with the item, you could quickly lose followers.


They want flexible hours: Entrepreneurship is often popular around those who need flexible hours. Many people with disabilities often enjoy entrepreneurship as it allows them to work when they’re able to. Parents with young children might also prefer entrepreneurship as it allows them to raise young children at home or pick them up from school without having to feel guilty about it. Students may also like the flexibility of entrepreneurship as their course workload might not allow them to work standard office hours.

Because smartphones are everywhere, the demand for new and creative apps is increasing in popularity more than ever before. Between Google’s Android and Apple’s iPhone market, people are using countless apps everyday. And, most of them are selling right and left. Taking the time to develop and sell a smartphone app may be worth your while since it’s a very lucrative way to earn money online. The apps cost almost nothing to actually develop and don’t involve any shipping or storage costs, which works to expand your overall profit margin. Well performing apps can make thousands in ad revenue each month for their creators, making them another great passive income strategy.


Cohen says to start with an internal content audit and add metadata for SEO. Monitor your current analytics (which type of content attracts most traffic, on what platforms?) and what’s happening on your social media to get an idea of what your target audience is interested in right now. Once you have an idea of what kind of content will do best, gather content from across your organization and integrate content curation into your overall editorial calendar. Don’t forget to measure and track the results of your curated content.
Jon is the New York Times best-selling author of five books, including Do Over. He’s helped some of the biggest brands in the world tell their story, including The Home Depot, Bose and Staples. Now, he speaks to hundreds of thousands of people annually and reaches over 4 million readers on his blogs. Here's his business advice for aspiring entrepreneurs who want to start a business:
There are a variety of tasks that you may be asked to perform. This can include delivering documents, delivering food or restaurant meals, taking pictures of a building for a real estate developer, taking pictures of a menu in an upscale restaurant, or even delivering auto-parts. If you have a good working car (or even a good bicycle), time on your hands, and a lot of energy, this can be a real opportunity to make money online.
"The most painful mistake I see entrepreneurs make is launching before learning. For example, you may decide you want to launch a marketing consulting company, so you hastily make a website, content and reach out to people, but you haven’t yet figured out who your target clientele is. What people actually need help with or what you're specifically good at. So no one bites."
With so much content for people to read out there and so many options to choose from it is important to establish yourself as authority on what your business provides. You want people to come to your site because they believe you have the best information or the best knowledge of whatever their problems are, you want your customers to think of you as a thought leader or an expert. You can achieve this by constantly posting content on your business blog that is helpful and informative for your customers.

Mark Zuckerberg created several products before building Facebook. He created an instant messaging tool that his father used in his dentistry practice to communicate with his receptionist. Zuckerberg also created music software that Microsoft and AOL were interested in buying even though he was only a teenager. Within the year he first founded Facebook, he had already had 1 million users. Today, Mark Zuckerberg has a networth of $68.3 billion.
They can’t get a job: Many stumble into entrepreneurship when they can’t get a job. Getting fired, a lack of experience or a criminal record can prevent the average person from getting a job when they’re desperate. Instead of being defeated by their situation, they create new opportunities for themselves. A new graduate might start an online store the summer after graduation to build up their resume. A parent who is seasonally laid off each winter might start a business to ensure they can continue feeding their family while keeping a roof over their heads.

About Blog Sagon-Phior is a integrated branding and marketing firm specializing in emotion marketing, which uncovers the most effective ways to motivate response and generate revenue. From healthcare to technology and from banking to real estate , emotion marketing creates powerful differentiation through human interaction. Follow this blog which shares opinions, research and discoveries about marketing, emotions, target markets, digital media, storytelling and the business of branding.


Use Private Groups For Employees — It’s a great idea for your company to integrate your employees into your Social Media strategy. Start a closed group and make it mandatory for all employees to join the group. Encourage your employees to use the group to discuss work events, schedule changes, and anything else going on in your business. This open line of communication builds strong work relationships, and will help you in more ways then you think.
English is rapidly becoming the most dominant language in the world. That means the demand for English teachers in other countries is far outstripping the supply. One of the most common remedies to this situation is to hire online English teachers and tutors. The best part is that becoming one of these tutors is a great way to make money from home online!

Jay Baer has more than 20 years of experience in digital marketing and consulting for more than 700 companies, including 30 of the Fortune 500 companies. He is the founder of Convince & Convert, which provides social media and content marketing advice. The Convince & Convert blog was named the world’s #1 content marketing blog by the Content Marketing Institute and has more than 200,000 visitors monthly.
Being an online freelance writer is one type of skill that you can use to make money online. But there are a wide variety of other skills that can be used in a similar manner. Every website and blog on the Internet needs technical skills. This can include graphic design, web design, search engine optimization, social media marketing and promotion, content editing, and so much more.
"While entrepreneurship is a continuous learning process, there still needs to be a solid foundation in order to grow the company. The amount of money you initially invest may not even be a fraction of the total amount needed, when accounting for mistakes and unforeseen events along the way. It's difficult to balance a lean environment with needing the online business tools to truly succeed. You don't want to find yourself in a bind where you can't hire the talent necessary to complete task the right way, and you definitely will not have the time to learn everything yourself."
A career in writing is interesting, varied… and a tricky one. Important things to do before starting a freelance writing career include building a portfolio, learning how to write appealing proposals and promoting your business effectively. If you are a newbie in this field, you may want to try websites for freelancers, where you can simply create a profile and start submitting your proposals to potential clients. Some of the best-known sites for freelancers are Upwork, Freelancer or Clickworker. Listed below are various types of writing work that you can do as a freelancer.
Risk is often the major reason why people avoid becoming an entrepreneur, but consider this: someone who works for a company has one source of income: their employer; while an entrepreneur has many different sources. If the employee gets laid off, they are out of a paycheck, but if an entrepreneur loses a customer, they have many more to fall back on. When managed properly, being an entrepreneur can actually be one of the safest careers possible.  
Jayson DeMers is the founder and CEO of AudienceBloom, an SEO agency. He also founded Crackerize.com, a lyrics-humor website. The quote above was taken from a Search Engine Watch article by DeMers titled 5 Ways to Use Your Competitors to Gain SEO Momentum. By limiting niche and region, objective, useful articles will stand out competitively in search rankings.
Convince & Convert offers a variety of resources including a website, blog, podcast, books, and ebooks. They are digital marketing advisors led by Jay Baer, and it is the perfect stop to learn more about digital advertising. Each of the articles are short and simple that get to the point of what they are discussing, while still remaining insightful and informative. Their articles help you look at your own content in a new way, and think outside of the box in regards to what opportunities you could be incorporating into your own digital marketing strategies. Their content, can help your own content.

To be successful in business you need to be organized. Organization will help you complete tasks and stay on top of things to be done. A good way to do this is to create a to-do list each day. As you complete each item, check it off your list. This will ensure that you're not forgetting anything and you're completing all the tasks that are essential to the survival of your business.
One of my mentors/business partners sold his business to Richard Branson and has had some pretty wild success. When I asked him the single most important advice he could give me about being an entrepreneur, he said: “Your health is your most important asset. You can be the most successful person in the world, but that won’t matter if you don’t have your health.”
If you’re looking for a creative online business idea, look no further. Do you enjoy taking photos, whether be of yourself or others, or just enjoy being behind the lens in general? Instagram is a great way to start an online business. If you’re savvy on social media, you’ve surely seen the “influencer” craze on Instagram. It is quickly becoming more than just a platform to check in on your friends’ updates.

What will also help your earning potential is to specialize in one style of writing, and maybe even one particular subject. You see, writing on the same subject for hundreds of hours each year makes you an expert on it. To paraphrase Cal Newport, “…you'll build up a lot of career capital through deliberate practice.” It’s how you become so good that clients can’t ignore you.

There are actually more deals out there like this than you'd believe, thanks to the fact that sellers list used textbooks for low prices on Amazon all the time, not realizing they could trade that book into Amazon for more money. For example, you might see a Biology 101 textbook that has a used price of $45 and an Amazon trade-in price of $70 – meaning you could buy it and trade it right back in for about a $25 profit. 

What will also help your earning potential is to specialize in one style of writing, and maybe even one particular subject. You see, writing on the same subject for hundreds of hours each year makes you an expert on it. To paraphrase Cal Newport, “…you'll build up a lot of career capital through deliberate practice.” It’s how you become so good that clients can’t ignore you.

Advice from other entrepreneurs and business professionals (such as lawyers and accountants) can prove to be invaluable. Consider putting together an advisory board, and don’t be afraid to motivate members by giving them stock options in your company. Read industry newsletters and startup publications like AllBusiness.com and Entrepreneur.com. Find mentors who can give you advice on hiring, product development, marketing and fundraising‎.
Owning a “real” business means you need to think about bank loans or financing, leases, maintaining inventory, business insurance, finding staff, training staff, etc. You then need to factor in finding a prime location for your business. If you don't have enough footfall then you can expect to be shutting up shop in as little as a few months. In fact, 50% of small brick-and-mortar businesses fail within their first 3 years. 
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