You can delve into original content marketing research which includes information on the content marketing industry’s benchmarks, trends, and budgets. Their blogs are a home to several compelling articles written about content strategy, storytelling and blogging best practices. Another bonus is that it keeps you updated with the latest content marketing events.
9. Post online video. Video is still a little cutting-edge for some, but the benefits can’t be understated. Online video is the wave of the future, and every business needs to have something on YouTube, Metacafe, etc. If you’re concerned about expense here, keep in mind there are some low-budget options that won’t damage your brand while still providing concrete benefits.
Charles Gaudet’s controversial marketing insight has earned him the title of “The Entrepreneur’s Marketing Champion” by both his clients and Insiders for his ability to help them out-compete, out-market and out-earn their competition. As the founder of PredictableProfits.com, and author of "The Predictable Profits Playbook", he’s an expert at helping entrepreneurs radically improve their profits through a series of effective marketing strategies.
Another strategy to make money online is to become a social marketing manager. Being present on social media is key for any business that wants to attract new customers, promote their products and grow their following. However, constantly posting, liking and commenting on the numerous social media channels is extremely time-consuming. More and more businesses are recruiting social media managers to run and organize all their social media. And to save money, social media employees are often employed as online freelancers.
Cohen says to start with an internal content audit and add metadata for SEO. Monitor your current analytics (which type of content attracts most traffic, on what platforms?) and what’s happening on your social media to get an idea of what your target audience is interested in right now. Once you have an idea of what kind of content will do best, gather content from across your organization and integrate content curation into your overall editorial calendar. Don’t forget to measure and track the results of your curated content.
If you operate a conventional brick and mortar jewelry store, you can leverage on the internet to expand your target market and of course make more monies. All you need to do is to employ the services of a web designer to help you design an online store and then secure a good online payment software and also good shipping arrangement and before you know it, you will start attracting customers from far and wide especially if your prices are highly competitive.
If you're focusing on inbound techniques like SEO, social media, and content creation for a preexisting website, the good news is you don't need very much budget at all. With inbound marketing, the main focus is on creating high quality content that your audience will want to consume, which unless you're planning to outsource the work, the only investment you'll need is your time.
Instead, you can get paid by companies to leave positive reviews and highlight products on your blog, Instagram, Twitter, YouTube, or other social channels. The higher your profile, the more of an impact your brand recommendation will make… And the more you’ll make with product placement. So long as your fans aren’t turned off by this advertising, affiliate marketing is one way to have your cake and eat it, too.
Whether it’s by editing metadata tags, regularly updating the company blog, or searching for smart keywords to rank highly on, a good SEO consultant can drastically change how a company’s website appears to search engine users—and just a few positions on Google can make a huge difference in traffic numbers. In short, you could have a big impact on a business’s bottom line, which means this online business idea is in high demand.
As internet-based businesses go, affiliate marketing has huge income potential. And as mentioned earlier, once it's set up properly the income from it can be almost 100% passive. In fact, this is how I quit my job originally. I built lots of little niche sites that eventually were bringing in income of over $10,000 a month! So, I say “Adios!” to my day job and I've never looked back.