“Look at the audience you’ve attracted. Even better, look closely at those who have already purchased from you. If you already have a list of 5,000 or more, instead of focusing on adding to your email list or growing your social media audience, focus on creating new content for the people you’ve already attracted. What new product or program do they need next? Create for them and you will be building a product suite. I have a product suite of 3 core programs and each program builds into the next. It allows me to continue to support the audience I’ve already attracted while also growing my revenue.” – Amy Porterfield
Over the past few years, we’ve had the privilege of interviewing, creating content and collaborating with literally hundreds of successful entrepreneurs from all over the world. Whether for blog posts, YouTube videos, and even online courses that we’ve created, these entrepreneurs have generously shared their insights to help our community of entrepreneurs and online course creators succeed.
Online reviews, then, have become another form of internet marketing that small businesses can't afford to ignore. While many small businesses think that they can't do anything about online reviews, that's not true. Just by actively encouraging customers to post reviews about their experience small businesses can weight online reviews positively. Sixty-eight percent of consumers left a local business review when asked. So assuming a business's products or services are not subpar, unfair negative reviews will get buried by reviews by happier customers.
"By blogging at least twice a week, you significantly increase your website's ability to be found on search engines," adds Mike Lieberman, chief marketing scientist and president, Square 2 Marketing. "The more you blog, the more traffic your site will get from Google, Yahoo and Bing... [because] you are adding fresh content to your site [assuming your blog resides on your company website]," he says. And "if each of your blog posts includes a call to action, you might even generate some leads from your blog."
Like anything else in this world, you'll either need a lot of time or a lot of money. If you have both, then clearly, you're ahead of the game. But most people have more of the former rather than the latter. But considering that time is finite and we only have a certain amount of it, using your time wisely and managing your time properly is crucial to ensure your success.
Have you ever thought about writing eBooks for a living? Or as part of your online business expansion, have you considered how to write an eBook and make money? Whether you’re a writer or not, gone are the days when you had to carry a physical book around to feed your desire to read. Put technology and mobility together, and you’ll have an entire library of eBooks or digital books right in your mobile device that you can browse anytime, anywhere.
These pay-per-click ads appear on your blog. Every time somebody clicks on an ad (which is supposed to be about a subject related to your niche), you make a few cents or more. Small amounts each time, but it adds up. This is extremely hands-off. You just need to get a code from Google, place it on your website - and the ads will automatically appear on your blog. Google will only show ads that are relevant to your blog so it's a good experience for your visitors and maximizes the amount of clicks you get, meaning more income.
The quote above comes from a Tech in Asia article titled Twitter Story and Tips from @AskAaronLee. In the article, Aaron states that monitoring both your own brand and competitors online could provide insight on how to position your product in the future. He also says that businesses should never try to sell on Twitter, instead, they should focus on engaging and assisting their followers with relevant problems.
The insights on the Econsultancy blog range from the entire digital marketing spectrum, and even dive into more specific niche industries. The resources they offer provide practical advice for brands to market themselves online in a way that follows best practices but also integrates innovative trends. When it comes to innovation and the latest and greatest in digital marketing, Econsultancy always has it covered. Whether you're B2B or B2C, or work in fashion or healthcare, Econsultancy offers advice for marketing that nearly any business can apply to their tactics to help reach their own objectives.
When you lack the luxury of time, making money on or offline can seem like an impossible task. How are you supposed to do that when you're working at a life-sucking nine-to-five job? While the stability of full-time employment might allow most to sleep well at night, it doesn't empower your creative juices to search for new income-producing strategies.
Need more ideas on how to make money online? Another strategy is using webinars to market your product, service, or course. I’ve done webinars to promote my financial planning practice and to drum up interest in my online course for financial advisors. With a webinar, you’re basically offering a lot of tips and advice for free — usually in a live format. At the end though, you pitch your paid product or service with the goal of securing a few deals.
The German Economist Schumpeter once said that there are “no original ideas”, only new combinations of old ones. Curation of curiosity-fueling content is an intriguing and little-known business model. One of the best success stories out there is Brainpickings – a platform that describes itself as “an inventory of cross-disciplinary interestingness, spanning art, science, design, history, philosophy, and more”. The subscription-based model and successful utilization of affiliate links have turned the blog into a self-sustaining business.
One of the best shortcuts to free up your time is to make use of automation tools. You can automate your social media posting and reputation monitoring, link building and analysis, meetings and appointments, marketing efforts, email lists, sales, and customer support. If you find yourself stressed out over the amount of work you have to do, consider that there is an automation tool available for it.
We talked about drop shipping and how it works. But fulfillment by Amazon, (FBA) works in the opposite way. Fulfillment By Amazon (FBA) lets you sell your products on Amazon. You can leverage this company’s popularity to get your products out there, and they’ll do the rest for you. Amazon will handle storage, pickup, packing, shipping, and even customer service!
Planning plays a crucial role in any business success. A business plan is a good place to start – defining your skills and weaknesses, what you offer, how it’s unique and how you plan on growing your offering. What’s more, try to prepare yourself mentally and practically for anything that could go wrong and how you would deal with it. For example, what happens if you get injured? What if clients pay you a month late? What if a weather disaster affects you? Or a trusted supplier goes bankrupt?
If you’re new to internet marketing and wish to get online as quickly and inexpensively as possible you can start with a social media platform like Facebook - you can create a business Facebook page in less than an hour. However, if you want more control over your online presence, a customized website is more appropriate. Ideally you should have both a website and a social media presence, with each linking to the other.
Research selling prices of items similar to yours. Look up completed sales or current listings of items similar to yours. Find the high- and low-end prices, and price your object around the median price level. If you want your item to sell quickly, price it at the low end. The condition of the item also affects the price. Items in poorer condition should be priced at the lower end. Also, consider how many listings there already are of items similar to yours. If many similar items will be competing with yours, you may have to set the price lower to get the sale.
When creating a membership site, always offer different plans and pricing tiers to appeal to your different categories of audience. Access to specific types of content is then dependent on the plan selected by a member. Membership fees can be a one-off payment or a repeat subscription. And you can even sell products on your membership site to boost your income.
Robo-advisors are diversified investment accounts that are automatically managed by a computer algorithm (as opposed to a human money manager). If you want to invest, but don’t have the money, or don’t want to invest with a money manager, robo-advisors are for you! Robo-advisors make investing easier—and cheaper—so they’re perfect for new investors.
Steli is the CEO of Close.io, a high-powered inside sales communication platform (and my pick as the best CRM for small business) that's powered by his years of experience driving millions of dollars in sales for hundreds of venture backed Silicon Valley startups. Here's what Steli has to share as far as business advice for aspiring entrepreneurs who want to start a business today:
Unfortunately, not everyone is cut out to be an entrepreneur. Or at least, not by nature. To run a good business you have to be able to assume the proper role. If that means doing things and acting in ways that don’t come naturally, then so be it. Otherwise, you will risk failing like that 75 percent. Here are eight crucial points the pros agree are prerequisites to becoming a successful entrepreneur.
If you don’t mind doing other people’s chores, then TaskRabbit is a great option for making money online. Earn extra income by walking your neighbor’s dog or mowing Mr. Smith’s lawn. It might seem like not the most lucrative option, but the top taskers reportedly earn as much as $7000 a month, making this a full-time way to make money online for some.
Brand new internet marketing business opportunity! You can now get 10 professional squeeze pages with 10 give-away reports that are branded with your affiliate links plus 70 personalized email sequences professionally setup for you within 7! We have made it possible for you to finally attract high quality, targeted subscribers without having to pay for squeeze page builders and setting up those awkward autoresponders Here!
If you are a skilled and creative writer and you have enough time at your disposal, then you can earn good income from the internet. There are loads of websites you can secure high paying writing jobs from. Some of the sites where you can bid for freelance writing jobs are freelancer.com, upwork.com, guru.com and elance.com et al. From these sites you can get writing jobs that can comfortable pay your bills while you are in – between jobs or still schooling.
Take the time to do market research and really listen closely to your ideal client’s needs. Get really in tune with them to know where they're at right now: That is different to where you would like them to be. Take this intel and craft it into an irresistible solution for them to be able to get easier yeses in your business. - Penny Elliott, Pennycomins.com
You can indeed write a book on their behalf. Although your name might not appear in the book, but you are sure of being rewarded adequately for your services. It could be a pay off or on percentage based on the number of copies of the book sold within a period of time et al. All the same it is a good way of making cool cash from the connection you can make with people online.
My tip: Have one main credit card. Have a second one that you use for necessities – such as groceries or gas – that offers rewards for those purchases (a lot of cards do) and set the second one on auto-pay. You should be able to pay off a smaller amount on auto-pay if it is a necessity. If you think you cannot, then you may need to cut down a lot on expenses.
If you have the next Harry Potter manuscript sitting in your drawer and the publishing industry hasn’t been kind to you, try self-publishing. Using tools like Amazon’s direct publishing or working with dedicated consultants like I_Am, you not only get the satisfaction of pushing your work out there but also retain 100% of your royalties! Don’t think you can write a good novel? Then stick to what you know – self-help is a money-making genre!
Because social media can be (or seem) overwhelming, "choose one social media platform that your customers, prospects, and industry leaders engage with the most -- be it Facebook, LinkedIn, Twitter, and Google+ -- and start building a presence there," Volpe says. "Once you've set up an account, start connecting sharing your original content, joining discussions and engaging with the community. Keep your social efforts frequent, but above all, relevant and helpful to your audience."
Tony is an entrepreneur, best-selling author, philanthropist and the nation’s #1 life and business strategist. A recognized authority on the psychology of leadership, negotiations and organizational turnaround, he has served as an advisor to leaders around the world for more than 38 years. He's also the author of five internationally bestselling books, including the recent New York Times #1 best-seller MONEY: Master The Game. Tony has empowered more than 50 million people from 100 countries through his audio, video and life training programs. Here's his business advice for aspiring entrepreneurs who want to start a business:
19. eBay – Of course you can’t read an article about making money online that doesn’t mention eBay. You can start an eBay store and get serious about it or you can just sell some stuff to declutter your home. Either way, I’ve made my fair share from selling on eBay and it’s still a popular way to earn money. If you decide to start an actual eBay store, you’ll want to find a drop-ship business like Doba that will store and ship items straight to your customers so you don’t have to deal with an inventory.
If you are a software developer of course the internet is your strongest marketing platform. There is a large market for software on the internet. All you need to do is to look for a task in the IT world and then build a software to help simplify the task. For example; you can develop a software that will help people manage their clientele base (CRM software), you can develop software that will help people manage their payrolls, accounts, online files et al.
Charles Gaudet’s controversial marketing insight has earned him the title of “The Entrepreneur’s Marketing Champion” by both his clients and Insiders for his ability to help them out-compete, out-market and out-earn their competition. As the founder of PredictableProfits.com, and author of "The Predictable Profits Playbook", he’s an expert at helping entrepreneurs radically improve their profits through a series of effective marketing strategies.
KISSMetrics – Listed 11 out of 20 times. Mongst other, they bring you beautifully created infographics that contain the latest digital marketing tests, studies, and statistics. Recent fresh content published by them is about: (i) 6 Marketing Tactics You Can Use to Boost Email Subscribers, (ii) What Tinder Can Teach Us About Growth Marketing, and (iii) 5 Post-Purchase Email Campaign Tactics Worth Trying.
What will also help your earning potential is to specialize in one style of writing, and maybe even one particular subject. You see, writing on the same subject for hundreds of hours each year makes you an expert on it. To paraphrase Cal Newport, “…you'll build up a lot of career capital through deliberate practice.” It’s how you become so good that clients can’t ignore you.
What this means is that no matter how densely you pack in keywords and phrases - the biggest thing that matters when it comes to SEO and your Webpage's Google ranking happens on other people's sites, not your own. More specifically, the more incoming links to your article that are out there on the Web and Blogosphere, the higher your page will rank in Google. The lesson here is extremely valuable - create top quality content that other bloggers and Websites will want to link to.
About Blog Brafton is an in-house content marketing agency that develops and manages targeted content strategies from blogs, graphics and video to SEO, social and more. Brafton is the only content marketing agency that uses a metrics-based approach to creating content that generates results. Fuel your career and your brand with content marketing insights, advice and news from Brafton's marketing experts.
"It's the execution beyond the idea that really brings home the gold. So focus on getting out there and meeting as many folks as possible to join your team, give you feedback and point you in the right direction. Any successful entrepreneurial journey is the sum total of a rather large (and under-appreciated) team that came together in a magical way. Get cracking on building yours."
You’ve probably heard that, when it comes to search engine optimization (SEO), content is still king. And one of the best ways to keep your site relevant for search engines is to consistently and frequently publish high-quality web content. In other words, keyword stuffing is out, and creating compelling content that people are eager to promote is in.
Even if every single class I’ve ever taken applied to entrepreneurship, which I can assure you is not the case, it’s hard to take what we learn in a classroom and apply it to the world around us. I learned more in my first week of trying to come up with a business idea than I did in at least half of the classes that I took throughout my high school career – for many young people this is the case.
2. Be open-minded. Know when to say “when.” Your idea of what’s right may actually be wrong. Be open to other suggestions and ideas. Remember, your business is actually not about you. It’s about delivering a good product to your customers and doing whatever it takes to ensure that your customers turn into repeat customers. In other words, be ready to embrace fresh ideas, even if they go counter to your own beliefs.
Some people just seem to intuitively know more than others – they don’t get involved in destructive relationships or suffer from loss of self-knowledge. If you can relate to that description and feel your relationships have been fairly happy and stable, then maybe you’re one of them. You’ll need to invest in relevant workshops and books, get knowledgeable and certified before you can start coaching others, but it’s a fascinating business idea that will reward you both financially and morally.
It might sound counterintuitive, but rapid success can actually be a pitfall for entrepreneurs when it’s not managed properly. When a business gets too busy, they may not be able to process all the orders, flaws in management may begin to reveal themselves, and communication may begin to breakdown. The result? A steady drop in revenue until the bottom falls out. Being prepared for success with scalable management models and quality control is essential.
Your buyer can choose from a variety of items to have the image printed on. Your design could be put on a t-shirt, phone cover, pillow, mug and more; this greatly expands your online marketing options. Additionally, you can get into a print on demand business as the owner, or you can take advantage of this online business opportunity as a design contributor.
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