The keyboard shortcut “Ctrl + F” means that you first press and hold the Ctrl key (should be bottom left of keyboard) and then press “F”. This shortcut will open up a “Find” window in whatever application you currently have up on your screen (like a browser or word document). You can type anything you want into the “find” window and it will search and find it for you.
Search engine optimization is essential for the success of a website. If you are looking for some tips to make your site search engine friendly, you should follow Search Engine Land. It covers the latest trends of SEO in a straightforward and simple manner. This blog is more popular since it covers all the aspects of the SEO with actionable steps. By following Search Engine Land, you can refine your SEO techniques. It does not matter you are a novice or an experienced digital marketer, this blog has a lot for you.
The Hubspot blog is a must-read source of digital marketing news and analysis for any B2B company. Separated into 3 categories (marketing, sales, and agency) with an immense volume of insightful content, Hubspot sets the standard for inbound advertising content. If you market or sell to other businesses, add them to your RSS feed now or subscribe to receive email updates in your inbox daily, weekly, or monthly!
In short, consulting usually means providing others with expert advice. Therefore, to succeed as a consultant, you often need to have a degree or some other type of professional certification from a professional body in the field of your choice. To offer your services, you can use some of the freelancer websites mentioned in the ‘Writing’ section or set up your own. Below we list the most common types of consulting services.
Ana Hoffman is an online business owner and founder of Traffic Generation Cafe, which is a resource of great Internet marketing tips and traffic generation resources. The quote above comes from HOW TO: Create Your Own Custom Vanity URL for Branding and Traffic. A vanity URL is a short URL or link that is meant to be used in place of long, unsightly URLs. These URLs can be expertly branded in order to show which organization the information is coming from. For example, a vanity URL from the Traffic Generation Cafe would would begin with tgcafe.it, followed by a string of letters and numbers that will direct readers to the appropriate content.
Passion is a powerful thing. When dreaming up my last company, Fit Brains, I was driven by the desire to build a business that would have a strong social impact. Inspired by advancements in neuroscience and how brain training could help everyone from baby boomers and kids to people with concussions, I went all in and started a company that fused neuroscience and gamification. My team’s passion for helping people allowed us to navigate the peaks and valleys of establishing a successful product and company.
Users are much more likely to “like” and share content that includes some imagery. Short text tweets should be transformed into eye-catching graphics with the same message. Writing a blog post with plenty of stats and facts? Consider turning it into an infographic, one of the most-shared forms of content. And just about any blog post will be more powerful with a short video.
For decades small-to-larger sized business owners and business management professionals have been under the impression that they have to spend top dollars for marketing, internet marketing and advertising that barely makes impact on their overall bottom line. The fact of the matter is that times and technology have changed enormously, especially in regard to how you can bring in new business by harnessing the power of the Internet. Specifically, business owners and business professionals now have the power to take control of their own marketing campaigns. Our job is to simply show you many of the ways that you can leverage some simple methods, resources and tools for attracting new customers.

Pro tip for first-timers: Carefully consider the pay rates that are listed. Penny Hoarder Carson Kohler has used the platform to find freelance writing gigs, and she reports low rates — like $3 for 500 written words. It’s probably not worth it. (And, yes, you’ll have to scroll through a whole lot of these low-paying listings to find the good ones.)
These mega-sites make it easy to set up shop so customers can browse your products, and there's no need to build your own website. Also, you’ll find a built-in search feature so that interested buyers can easily find your online storefront. Plus, you get to use the site's shopping cart. In short, you avoid a lot of the expense and hassle of setting up an independent e-commerce website.
Marketing Land provides a lot of quality content on different topics and industry news. From updates in content management systems, to new features on social media platforms, their posts are informative and relevant. Recently some of their posts covered the CES Tech event in Las Vegas by posting panel discussions and blogging about different topics that were covered throughout the event. This live blog allowed people, who may not have been able to make it to the actual event, stay informed and become a part of the discussion even though they were not in attendance. Their blog lets you interact with various industry leaders, while providing their audience with content that is engaging and educational.
It’s almost always harder and takes longer to raise startup financing than you think. You must ensure you have a cushion for all the product development and marketing expenses you will incur. In an ideal world, you will have sufficient capital for your operations to break even. Don’t worry about diluting your percentage ownership in the company. Developing a great product takes time and money.
Pro tip for first-timers: Carefully consider the pay rates that are listed. Penny Hoarder Carson Kohler has used the platform to find freelance writing gigs, and she reports low rates — like $3 for 500 written words. It’s probably not worth it. (And, yes, you’ll have to scroll through a whole lot of these low-paying listings to find the good ones.)

For young businesses, it is difficult to win the trust of clients because they are uncertain of the consequences. Maybe you will be able to deliver what you are promising, may you will not. They are not quite sure. In such cases, it is best to provide potential clients with a cushion of performance-based pricing model. Give them the confidence that they have nothing to lose if you fail to deliver, and that such a model is a guarantee of superior results. They would only pay when they receive the desired results or derive the desired utility. This method is not taxing on their pockets and leads to higher conversion rates.


“Nothing new”: This type of content is not necessarily of little value or involves plagiarism. Roundups, reviews, summaries — they all belong to this tier and add up value to initial materials, however, the majority of content is just the retelling of the same old story. The only thing that differentiates such posts from one another is how well they are written in terms of style and structure. So, if you need to publish a story on a not-so-fresh topic, pay special attention to the way it’s written.
First impressions are everything, so anything you can do to showcase your reputation and trustworthiness should be leveraged. “Any potential customer that visits our ‘About’ page will see all of the professional organizations we are members of, like the Chamber of Commerce, as well as our Better Business Bureau (BBB) accreditation and our A rating,” explains Ksenych.
21. Facebook – Facebook swap shops are great for selling things locally. It’s like CraigsList, but a little easier. You simply search for swap shops in your area and ask to join the group. Once you’re in, take a picture of the item, write a quick description with the price and post it. It doesn’t get much easier than that. You can generally expect to get about what you would get at a yard sale, maybe a little more.
Editing is a process of modifying existing texts. As an editor, you will perform tasks such as correction, condensation and reorganisation of text. At the same time, you need to ensure that the original idea is not lost but instead comes across in a more clear way once the text is edited. Editing, therefore, requires a lot of collaboration with the original author or a document. Editing is mainly used in fields such as literature, film, video but also in creative industries such as public relations, marketing and advertising. Some useful editing tools available online are StyleWriter, Intelligent Editing and Serenity Software.
It also doesn’t take much to get started with this type of business. Set up your blog, shoot those videos, advertise on Facebook, and build an audience. With 3.2 billion people or 40% of the global population as internet users, there’s no better reason to take advantage of these figures when you sell your informational products. Going online is indeed the way to go!
When it comes to digital marketing, there’s always more to learn. New technology and changing trends mean that if you don’t make an effort to regularly do research, you’ll be at constant risk of falling behind. Luckily, a number of great digital marketing blogs stay on top of the most important digital marketing news and trends you should be aware of. Add these to your list of subscriptions to stay in the know.
To test these websites, you’ll be asked to visit the site in question and record your reactions and thoughts as you go through it. To get started making extra money online by testing websites, sign up for some of the most popular services like UserTesting.com, Userlytics, TryMyUI, Userfeel, TestingTime (for people outside the U.S), or Side Income Jobs.
"It forced us to take a step back and take time to think about how we were going to deliver that product on a massive scale. I think many new entrepreneurs spend way too much time working in their businesses and not enough time working on their businesses. If you want to grow, then you have to carve out time to think strategically and think about the big picture, which is difficult to do when you’re first starting."
DeMers recommends researching competitor link strategy in order to see where they are building links and the type of links being used. Likewise, you can research competitors’ social following in order to mirror it, or even engage directly with competitors online. DeMers states that you can gain SEO momentum by watching what your competitors do, seeing what works and doesn’t, then using that as inspiration. For example, look at their content strategy and see what kind of topics they are writing about, which ones get the most comments or social shares, and how readers are reacting to the content.
The ultimate goal of digital marketing is to make your business more money. One of the most powerful tools marketers now use to achieve that is marketing personalization. The Monetate blog focuses on topics related to using marketing personalization to increase profits, including the technology you need to accomplish one-to-one marketing, tips for testing and general ecommerce trends.
Instead, create more simplistic goals. These become small steps that eventually create real change in your life. Start with simple goals, such as joining a gym. Get to the gym three times a week during the first month, and then progress to five times a week in the second month. Put the weight and dress sizes on the back burner. When you start off with simplistic goals, the other accomplishments will follow.
In this article, you learned what is entrepreneurship, what is an entrepreneur, discovered the entrepreneur definition from first-hand accounts from popular startup entrepreneurs. If this article will show you anything, let it show you that many entrepreneurs care about a cause so intensely that they build an empire to solve some of the toughest problems. If you’re looking to make your mark on the world, solve a big problem or advance society, consider entrepreneurship. You could just be the person to change the world. All it takes is taking your best entrepreneur ideas and acting on them.

media, including Facebook, Twitter, YouTube, Google+ and Pinterest and more. You can look forward to advice from social media experts on how to formulate an effective social media strategy for each channel. Blog posts and articles include expert interviews, innovative case studies, reviews of the latest industry research, podcasts and the latest social media news.
The marketing automation coordinator helps choose and manage the software that allows the whole marketing team to understand their customers' behavior and measure the growth of their business. Because many of the marketing operations described above might be executed separately from one another, it's important for there to be someone who can group these digital activities into individual campaigns and track each campaign's performance.
Event planning is a bit like wedding planning, just on steroids. The scope of this idea is so large that it includes everything from cheesy stag and hen do parties to sophisticated product launches. Again, the entry barriers are rather low, but a flush work portfolio and a few glowing testimonials are something you need to consider to get a good head start in this field.
Instead, create more simplistic goals. These become small steps that eventually create real change in your life. Start with simple goals, such as joining a gym. Get to the gym three times a week during the first month, and then progress to five times a week in the second month. Put the weight and dress sizes on the back burner. When you start off with simplistic goals, the other accomplishments will follow.

The Moz Blog is a treasure trove of information for the digital marketer. In addition to learning from Rand Fishkin, the co-founder of Moz, the content is authored by some of the best and brightest in the industry. A standout feature of this blog is Whiteboard Fridays. Rand delivers plenty of innovative thinking and strategies to help you amplify your content. Best part: if you don’t have time to read the blog, you can listen to it while you’re working (like we are right now)!
You know this one already. You include links to products you are promoting as an affiliate, and every time somebody buys the product, you get a commission. With a blog you can integrate advertising with content to make it even more likely you’ll get the sale. For example, you could do a product review — which is useful content — and then include a link to buy the product under an affiliate link.
There’s plenty of work and clients to be found. If you know where to look. To start, you need to know if there is enough demand for your skill to make it worth the effort to go out looking for work. Start by searching for freelance postings on sites like Flexjobs, SolidGigs, Contena, greatcontent or one of the dozens of other skill-specific freelance job boards.

When typing something out you can go to the next line by pressing the “enter” key. This is called a line break. However, in some applications pressing the enter key will produce a double space for a paragraph break, or sometimes will act as a submit button actually submitting your comment rather than inserting a line break (like in FaceBook). In these cases, you can force a single line break by holding “shift” and then pressing “enter”.


The ability to communicate effectively can be critical to landing customers, inspiring employees, and pitching to investors to raise capital. Most people are not very good at public speaking and many are even afraid of it. You must work to overcome this fear. Consider working with a public speaking or business coach to practice, get professional feedback and improve. Some of the most recognized entrepreneurs were great public speakers, such as Steve Jobs‎.
1. Boost your posts. "Give your social media content a boost. Businesses are finding it more and more difficult to get their message heard. By the latest estimates, Facebook is showing only 6 percent of a business' content to their fan base. So give your content a paid boost. If you have more than 100 likes on your page, a 'boost' button will appear at the bottom of each post. Use it. For less than $30, you can get your message out to thousands of unique users."

You can earn above average rates of return because peer-to-peer lending eliminates the bank function. That means that you participate in nearly the entire interest rate being paid by the borrower, rather than the less than 1% that you will typically earn on certificates of deposit. And you can reduce your risk by investing in slices of hundreds of different loans.
However, like anything else truly worthwhile, apps require a significant investment of your time or money upfront. If you don't have the skills, then you have to hire someone who can assist you in creating a great app. But first you need to come up with an idea that will sell. Do the proper market research and analytics to come up with the right app.
Focus on the surveys and offers at the top of the list. Here’s a tip not many people know. CashCrate has a special algorithm that automatically selects the best surveys and offers and places them at the top of the list. There are several factors that go into determining which are the “best”, including payout, approval rate, and a variety of other factors. But all you need to know is that these surveys and offers are great, so you can do them in confidence!

You may decide to create free videos as extra content for your blog, and not sell them at all. If this is the case then you can still make money from these videos by selling advertising space on them (in the same way as discussed for monetizing podcasts). Once you have high volumes of traffic visiting your blog, and watching your videos, you can charge businesses to advertise at the beginning of your videos. Use website’s like Izea to help you connect with companies willing to pay to advertise on your blog.

All the major online retailers and websites are endorsing Backlinko. You can take the example of IBM, Amazon, Disney, and Apple. The founder of this blog is Brian Deon. He is one of the most sought-after SEO experts. Like the previous one, this blog will help you with actionable SEO advice. You will get exact strategies, tips, and techniques to get higher rankings in top search engines. The founder also shares the findings of his case studies. In addition, you will come to know about all the latest SEO trends.


When you lack the luxury of time, making money on or offline can seem like an impossible task. How are you supposed to do that when you're working at a life-sucking nine-to-five job? While the stability of full-time employment might allow most to sleep well at night, it doesn't empower your creative juices to search for new income-producing strategies.

The quote above is from the article What I learned about email marketing after losing $135,000 a day. Kagan discusses one of his previous startups, which failed when one of their largest partners banned their service and caused a catastrophic drop in sales. One of his biggest internet marketing tips is to have a direct line to customers rather than depending on Facebook or ads to reach your target audiences. Kagan says that Internet marketers should build and grow their own email lists. Email marketing is the most effective way to speak directly to all of your customers and maintain a stable line of communication to them.

From an institutional perspective, it's worth noting that most universities don't break even on their tech transfer operations. Patent prosecution and skilled staff are expensive and difficult to justify solely on the basis of economic return. It can be very difficult to determine which technologies are worth pursuing at the early stage at which they are disclosed in a university environment (WAY before VCs make their decisions, with typically a 1 in 10 hit rate for big returns), but even so, many investments need to be made with low hit rates for a financially successful outcomes. Less than 1 percent of university inventions generate more than $100k in licensing revenues (per analysis done at Stanford).
If you live in a country that attracts thousands of visitors / tourists, then you can look towards starting your online hotel booking business. All you need to do is to enter into partnership with hotels around you so that when people book their hotels from your website, they will pay you commission based on the agreement you have with the management of the hotel.
Those engaging with your company online via mobile devices need to have the same positive experience as they would on desktop. This means implementing a mobile-friendly or responsive website design to make browsing user-friendly for those on mobile devices. It might also mean reducing the length of your lead generation forms to create a hassle-free experience for people downloading your content on-the-go. As for your social media images, it's important to always have a mobile user in mind when creating them as image dimensions are smaller on mobile devices, meaning text can be cut-off.

If you are looking for some technology-focused know-about, this is a blog to read. It is one of the best online marketing platforms and provides real insights on tech and gadget coverage. The PSFK  is an excellent technology-focused platform that predicts the future of the industry. It keeps you well–prepared for the upcoming changes.The Bookmark is a name that is recognized worldwide when it comes to marketing. This company has done quite well regarding global marketing and using creative and innovative strategies.
21. Facebook – Facebook swap shops are great for selling things locally. It’s like CraigsList, but a little easier. You simply search for swap shops in your area and ask to join the group. Once you’re in, take a picture of the item, write a quick description with the price and post it. It doesn’t get much easier than that. You can generally expect to get about what you would get at a yard sale, maybe a little more.

Updating the content on your website gives search engines a reason to keep ranking your site. Having fresh and current content also keeps your potential and returning customers coming back.Search engines are constantly crawling sites. You already know that fresh content will keep them coming back for more but stagnant content could hurt your websites rankings. The more you change or add to your site, the better your chances of maintaining a higher search ranking.

While I have a digital journal within my notes app on my smartphone, I also use Trello boards to visually map out my goals and see achievements to date. Being able to add pictures and see a visual display of each goal makes them feel more real. That deeper connection through visuals is inspiring when it comes time to hold yourself accountable and get them done.


Resist the temptation to splash out on fancy offices, expensive equipment and over-the-top marketing. Your company’s livelihood depends on what’s in your wallet so every rand and cent must be triple-checked. Maintain a low overhead and manage your cash flow effectively. For one of our 1001 days survivors Jamie Pike, this meant foregoing a physical shop at first and selling his wares at a market; for design duo JesseJames it meant sharing their premises with other small businesses.
Do you spend more time packing and unpacking your luggage than most of the people you know? Then you might be onto something! Travelling is one of the greatest passions of this age – the crazier and more nomadic, the better! If you have a knack for organizing memorable, authentic trips and enjoy the process of creating exciting day-to-day plans, why not do it for money? Become a travel consultant to help adventure-seekers plan their unforgettable holidays from A to Z and enjoy every second of your working day.
Pro tip for first-timers: Carefully consider the pay rates that are listed. Penny Hoarder Carson Kohler has used the platform to find freelance writing gigs, and she reports low rates — like $3 for 500 written words. It’s probably not worth it. (And, yes, you’ll have to scroll through a whole lot of these low-paying listings to find the good ones.)
In order to make your business more findable, use Google My Business. With its help, you will get better rankings in the local search, as well as manage to connect your YouTube account, keep the audience updated on your working hours, and share images to brand your business. Additionally, you can respond to the user reviews via Google My Business, communicate with your customers, handle bad reviews, etc.
Blogs are one of the most successful ways to start an online business. Bloggers like Darren Rowse, John Lee Dumas and Pat Flynn are making six-figure incomes, and they are not alone. Our founder, Syed Balkhi, has built an eight-figure online business that started with a blog. There are also thousands of bloggers running very successful blogs as their full-time online business.
If you have graphic design skills then you could make money online by creating and selling your own design elements, like templates, fonts, graphics, and other assets. This is a great way to earn extra money and build up a portfolio of work, which could lead to you picking up freelance graphic design jobs. Websites like Envato Elements pay you a fee per element sold, which can become quite profitable if your work is popular.
There are lots of ways you can optimize your digital marketing assets for mobile users, and when implementing any digital marketing strategy, it's hugely important to consider how the experience will translate on mobile devices. By ensuring this is always front-of-mind, you'll be creating digital experiences that work for your audience, and consequently achieve the results you're hoping for.

What they want: SEMrush is a comprehensive toolkit for digital marketers, but they also have a popular blog where they (and many of their guest authors) write about search, PPC, digital PR, and everything digital marketing. SEMrush has pretty strict editorial guidelines, which is convenient since you don’t have to wait for clarifications to start working on a post.


If you live in a country that attracts thousands of visitors / tourists, then you can look towards starting your online hotel booking business. All you need to do is to enter into partnership with hotels around you so that when people book their hotels from your website, they will pay you commission based on the agreement you have with the management of the hotel.
Consider selling in lots. A lot is a collection of similar items that is sold in a group. For example, if you have a collection of books, magazines or similar pieces of jewelry, consider selling them all at once in a lot. You many not make as much money as you would have if you sold each item separately. However, the items will likely sell more quickly in a lot than they would individually.[29]
This is closely connected to the happiness of the customers. If the resulting product or service has made people happy by helping them solve a problem, that is all that may be required for a start-up to be a success. Now, no business wants unsatisfied customers. But in cases like this, happy customers aren’t the way toward the ultimate goal – they are that goal.
First impressions are everything, so anything you can do to showcase your reputation and trustworthiness should be leveraged. “Any potential customer that visits our ‘About’ page will see all of the professional organizations we are members of, like the Chamber of Commerce, as well as our Better Business Bureau (BBB) accreditation and our A rating,” explains Ksenych.
Online marketing consists of the digital channels (i.e. your website, emails, banners, social channels, videos, etc.) that businesses use to attract and capture customers and prospects. Whereas traditional marketing focuses on reaching massive mainstream audiences using tools like radio and television, online marketers concentrate on reaching niche audiences through digital interfaces.
As a ghostwriter, you will be provided with the basic outline of a piece which you will then author in someone else’s name. This type of writing service is used to produce a wide range of materials in different fields. For instance, in literature ghostwriters write books, manuscripts, reports, white papers, etc. In journalism, they create articles, blog posts or feature stories. The theatre and film industries use ghostwriters to produce screenplays, scripts or even lyrics for songs.
MCA is a program that’s similar to AAA. It offers a comprehensive suite of car-related services. The difference is that with the MCA make money online program you can get cash for referring people to the program. That means the Make Money Online system used by MCA is essentially an affiliate program that pays you when you get people to sign up for the service.
Reed McManigle: Almost anything that is non-software based, such as medical devices/biotech, energy, chemistry, materials science, is harder to commercialize. The challenges are that these technologies are generally far from being market-ready, or even market-testable, when they are no longer eligible for the basic research-oriented federal funding on which they were based. While these types of technologies have the potential for huge impacts and upsides, they require significant amounts of time and money to reduce technical and market risk.
Many successful entrepreneurs have confessed that they never wanted to pay for something as basic as accounting software, and many times they actually didn’t. They would try and perform all of the accounting functions on their own in an attempt to save money that could have been spent on some marketing campaign. The key is to be smart, save your money where it can be saved, and don’t be afraid to spend it where your need to! Keep your resources aligned with your business objectives. Work with whatever you have and make the most of it!
"Choose the one thing that will move the needle for you and your business. When you try to be the best podcaster, blogger, author, business coach and event producer all at the same time, you end up being mediocre at all of them. Pick one (like learning how to master the art and science of cold emailing). Focus. And work it, hard. One piece of bonus advice: As a newer business owner, one of the biggest ROI's you’ll get is from investing in growing your email list. Whether you plan on offering a mastermind, writing books or producing online summits, you’ll need a powerful, engaged email list. Make that a focus from day one. If you want to hear the best advice that over 60 online experts and world-class business owners have on list building, check out the online event of the year, List Building School. It’s free, and it’s epic. Ryan here is one of our amazing speakers too!"

"Finally, another crucial mistake I learned from a previous blog I ran is to get REALLY clear on who you're speaking to and what you're speaking about before you get started. If you try speaking to everyone, you'll end up speaking to no one. And don't be afraid of being too niche. If you're 1 in a million, there's still 7000 other people just like you in the world."


One of the great things about the internet is that you can go into business for yourself from the comfort of your home. All you need is an internet connection, and you can make money online. Diving into the online world will free you from the daily 9 to 5 grind of a desk job and afford you more time to travel, indulge in hobbies, and spend time with the family.
Santam is passionate about supporting and developing entrepreneurs – the drivers of a new economy. Through our 1001 days series, we’ve brought you lots of insights and advice from business owners who have made it through their first three years of business. Here is a collection of 10 of our all-time best pieces of advice to help you make it as an entrepreneur.
If your customers are making it all the way to your check out page with items in their cart and not making a purchase, something is wrong and Google Analytics will let you know. There could be a number of reasons that people are abandoning their carts, but figuring it out on your own could cause even more problems. An online marketing expert will be able to help you solve this problem quickly and prevent it from happening again.
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