Prior to having some meaningful feedback from potential customers (or in the case of medical technologies -- some efficacy data), it's next to impossible to recruit outside entrepreneurs or to solicit investment. SBIR/STTR [Small Business Innovation Research and Small Business Technology Transfer programs, also known as America's Seed Fund] funding can be a bridge over this gap, but it's a slow process and requires someone (often a PhD student or post-doc) to commit to being in a startup that has scant funding, instead of pursuing a more stable job in a larger company or an academic career. SBIR/STTR funding only pays for research, so it may not be possible to involve an experienced business partner/entrepreneur with the scientific founders in the early stages of the company, which can stunt their business development efforts.
In this field, your aim is to help clients identify their goals, assess strengths and weaknesses of their business and create a structured plan where you outline how to achieve the set goals. In practice, that means advising the client on selecting the correct web-based applications to increase their competitiveness in the market or improve communication among employees and with customers.
Believe it or not, we keep up with blogs by a familiar and comfortable (for me) method: email. I subscribe via email and read (or at least scan) nearly 50 blogs that way. It’s actually far more than that because several of the sources I devour are actually email aggregators that pull the best posts from many, many blogs. I find that gives me the best coverage.
Last but not least, you can also earn money online by building an online community, although the monetization strategies you can pursue will vary a lot depending on your goals. You can build a community with a blog, for example. You can also build an online forum and charge people for membership. You could even build up a Facebook group and use your influence there to sell and promote products.
If you’ve got a knack for getting likes, favorites, recommends, retweets, Insta-hearts, followers, reblogs, shares, plus-ones, upvotes, comments, and clicks, then you might want to consider a career in social media marketing. By consulting with companies to manage their social media profiles, spread their content across the Web, keep their brands on track, and respond to customer questions, you can turn your favorite hobby into your day job.
Instead, you’ll be following a proven strategy for maximizing views of multiple videos on a regular basis. You’ll be creating useful content…something engaging that people want to watch. And it works in many, many different niches. It could be a how-to video, a talking-head video on a topic of interest to people interested in your niche...the sky is the limit.
"It forced us to take a step back and take time to think about how we were going to deliver that product on a massive scale. I think many new entrepreneurs spend way too much time working in their businesses and not enough time working on their businesses. If you want to grow, then you have to carve out time to think strategically and think about the big picture, which is difficult to do when you’re first starting."
About Blog Brafton is an in-house content marketing agency that develops and manages targeted content strategies from blogs, graphics and video to SEO, social and more. Brafton is the only content marketing agency that uses a metrics-based approach to creating content that generates results. Fuel your career and your brand with content marketing insights, advice and news from Brafton's marketing experts.
Tara Banda is a brand-builder, copywriter, and social media marketer in Dallas, TX. She has worked with businesses of all sizes — from Fortune 500 companies to local non-profits to startups — to define their voice, promote their brand online through digital marketing, and build lasting relationships with fans and advocates. Tara is a currently a Content Marketing Manager at ReachLocal. In her spare time, she is obsessed with learning recipes for international cuisines. You can learn more about her on LinkedIn or Twitter.
According to a study by New Relic, 1.3 million Android devices are activated every day. To put that into perspective, that’s about four times as many smartphones compared to the 300,000 babies being born into the world daily. Furthermore, smartphones have an average of 41 apps installed, with mobile users checking those apps on their phones 150 times daily, or about every 6.5 minutes.
The same can be done with professional goals. Don't make your goal to start a company or get promoted to an executive-level position right off the bat. Instead, identify skills and areas of improvement. Start with one of those by taking a course, working with a business advisor or doing research. These relevant steps will help you on your way to that larger, more complex goal.
The key to successful internet marketing is to establish smaller goals to help get to that big goal you ultimately want to get to. At first you should set reasonable and attainable goals like “gain another lead per week” or something along those lines. Whatever your main reason is for doing internet marketing, make sure you add structure to it with goals
“I grew my list during my launch by running Facebook ads directly to a webinar landing page. I ran the webinars almost daily. I reinvested the sales from the webinar I ran on Day 1 right back into more ad spend on Day 2. I was able to quickly ramp up my marketing and grow my list during my first launch. That small list I started with of 150 has grown to a community of over 50,000 coaches, consultants, authors and experts in an incredibly short period of time.” – Jeanine Blackwell
Virtually every small business needs help running their day-to-day administrative tasks, but they may not particularly want to pay a full-time in-house employee to do it. Virtual assistants perform a variety of tasks that a traditional assistant or secretary would normally do, including making travel arrangements, paying bills, or managing expense reimbursements.
Promotional– Every once in awhile you want to mix in something about your own business and how it can help them. After all, you’re providing them with all this great content, so why not let them know what else they can get from you? Posting about a promotion you are doing or if you have a new class coming up gives your audience opportunities to deepen their engagement with you, and perhaps move down their path to becoming a customer.
So, where are we supposed to turn to make money the legitimate way online? This isn't just about generating passive income; this is also about finding ways and means to create an active income through the conveniences afforded to us by the internet that will not only help us with our debt obligations, but also empower us to save, invest and get really rich in the future.
A website called AchieveMint gives you points for engaging in healthy activities, like exercise, tracking your eating habits, or even taking health related surveys. Points can be redeemed either for cash (10,000 points are worth $10) or for Amazon Gift Cards. The app actually connects with other health apps, like Fitbit and MyFitnessPal, to track your progress.
"A local restaurant, for instance, can promote just to the zip codes where it draws from. It can even target specific age groups and sex," Bentz says. "Best of all, you can target those customers during the time that they are most likely to buy; for instance, you can display your ads just before and during the lunch and dinner hours." And if your Facebook campaign isn't getting the desired results, "there's no long-term commitment. You can cancel at any time."
If you have experience as a personal assistant, secretary, admin assistant, or something in a similar field, then becoming an online PA may be a great role for you. Many professionals want someone to help organize their business and personal affairs. Jobs could include sending emails, managing financial affairs, booking flights and arranging day-to-day activities. If you are interested in this line of work there are many PA agencies that are crying out for reliable assistants.
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John Chow was able to grow his blog from $0 revenue to more than $40,000 per month in just two years, working only two hours a day. Today, his blog is one of the biggest blogs on the Internet, welcoming more than 200,000 active daily readers and followers. His blog is ranked number 16 on the AdAge Power 150 list and number 1 in the list of the Top 50 Canadian Internet Marketing Blogs.
In the same vein as an app developer, website development is in constant demand as businesses are always trying to upgrade and improve their websites to get more sales. This means that you can work on new and existing websites concurrently, and get to try new things all the time. If being constantly challenged is what you are looking for, a business venture into website development is the online business idea for you.
Due to the higher levels of risk, long-lasting entrepreneurs are also frugal. Despite popular culture telling us that entrepreneurs are popping champagne and cruising on expensive yachts, most business owners are savers, not spenders. This was highlighted by the research of Dr. Thomas Stanley and published in The Millionaire Next Door (1996), which found that most millionaires in this country are owners of small businesses (not lawyers, doctors, or bankers) and they are habitual savers. 81% of them purchase their vehicles instead of leasing, and 90% of those who do purchase spent less than $45,000. The book may need updating, but it shows the ever-important need for frugal living as an entrepreneur.
Considering that you have a finite amount of time, passive income should make up a large part of your work. If you're serious about generating any semblance of income online, then passive income should be one of your sole goals and ambitions. Why? Wouldn't you prefer to do the work one time and get paid repeatedly as opposed to relying on your time to generate that income? Invest the time at the front-end so that you can reap the benefits on the back-end. This means putting in a bit of sweat equity and not getting paid today. Rather, you'll get paid somewhere down the road. And you'll continue getting paid whether you keep building that passive income stream or you stop.
Research other listings in your city on AirBnB and see what the going rate is for a place like yours. You could also just rent out a private room as well or even a bed in a shared room. In fact, that's how AirBnB got its start. However, you might find it hard in the beginning without reviews, but as long as you take really good care of your guests and provide a lot of value, the reviews will eventually come rolling in.
Ann Smarty is co-founder of Viral Content Buzz and before that was editor in chief at Search Engine Journal, an industry leading SEO blog. She is a branding manager at Internet Marketing Ninjas and founder of MyBlogGuest, the Internet’s first guest blogging community. She has guest blogged for Mashable, SEOMoz, Internet Marketing Ninjas, MakeUseOf, Social Media Examiner and MarketingProfs.
The quote above was taken from one of Baer’s presentations, Youtility, which talks about how marketing isn’t just competing for attention against other products, but other life elements around your target audience (such as family and friends). Companies shouldn’t be thinking about how they can become more exciting, but how they can help their target audience better.
Grabbing the attention of curious browsers on the most popular crowdsourcing platforms like Kickstarter and Indiegogo is a tough job. If you’re inventive and know how to tap into human emotion, then this is a niche worth exploring. Many aspiring entrepreneurs look for personalized advice to carry their campaigns to the finish line, so try offering action-oriented eBooks or online courses targeted at this particular audience.
If you want to help shape products in their early stages, joining an online focus group or answering survey questions is a great way to make extra money online. They don’t pay as much as some of the other options we’ve highlighted, but you can join groups on sites like Survey Junkie, Swagbucks, and IPSOS that pay out through Amazon gift cards, check, or PayPal. You’ll be asked to provide a bit of information about your demographics (age, location, etc…), but after that you can get going making money through surveys.
The best way to save money, and essentially make money, when you dine out is to use a service like SB Local. With it, you'll effortlessly receive cashback when you dine out or shop at any of the 1,000s of participating restaurants and retailers nationwide. And, you won't have to show a coupon or do anything other than pay with the credit card you link to the Swagbucks Local program.
Etsy is the most popular online marketplace for handmade goods and crafts. From bracelets to phone cases, rings, furniture, and more, Etsy is perfect for anyone who is creative and wants to sell their handmade creations. As long as you have the space, this can make for one of the best ways to make money online that can be started with a very limited investment. Consider these 5 steps to starting an Etsy store, from Handmadeology.
I like that your article pointed out that it’s best to make sure that your target audience will feel that you understand them to make sure that they will know the value of your products. My husband and I are actually interested in owning a small business in the future. We’d like our business to succeed, so we want to find a way to keep our clients and to appeal to more people. To be honest, we don’t know how we can do it, so we’ll get the help of a business consultant.