As you start regularly putting out content, you’ll hopefully start to build a bit of an audience. But to start seeing real money from YouTube you need to market your videos elsewhere. Share your channel on Twitter and Facebook. Distribute videos anywhere else you can think of. Also, interact with comments and build a community around the videos you’re making so people will share it with their friends.
"I recommend that first-time entrepreneurs take this as a real wake up call to avoid making excuses for not getting meaningful product validation before spending resources on development. You need at least 95% confidence that the thing you're working on will be predisposed to some initial success. There are too many other factors out there working against you when you're first starting out and are tight on resources that make the road of entrepreneurship hard enough as-is. Don't make it more difficult for yourself by building a bunch of features no one really wants to pay for."
If you’ve got a way with words and expertise in a niche, there are plenty of sites that will pay for articles and content you write. Think of the sites you read regularly. What can you contribute to them that would be interesting? Research your niche and then look for ways to pitch articles. Many sites will simply have a submission or contact link in the footer. To get started, check out my full guide to becoming a freelance writer on the side and then submit your articles to places like Instash, Listverse, TopTenz, A List Apart, International Living, FundsforWriters, and Textbroker.
While the HelpScout blog’s overall focus is on customer satisfaction, it includes a lot of posts that will be helpful to digital marketers. Posts that cover topics like how to understand your customers and communicate with them effectively are just as important to marketers as customer service reps, making this a good blog for digital marketers to watch.
Amy Schmittauer (now Amy Landino) is a globally-recognized YouTuber, speaker, author, podcaster, and marketing consultant. You’ll find her at YouTube channel formerly Savvy Sexy Social, now Amy Landino where she teaches others how to leverage video storytelling and shares her collection of strategies and tactics to help you create video that gets the attention you deserve.
loved this article. I guess much of the work should be done with billions of tons of patient. In my personal experience trying to get 1st page in Google for the past 2 months has been such a roller coaster experience. Searching for my position on Google every day. Checking the last time my site was indexed. Not getting the amounts of visitors I wanted monthly has been such a crazy but exciting experience.
I used to have nothing to lose, but now that I have a lot to lose, I have a whole new perspective on this. Even after you’ve made it to the top, you still have to act like you have nothing to lose. And beware a man who has a great deal to lose, but acts like he doesn’t. Regardless of the amount of money a person has or the size of their company, or the amount of wealth they have—those people that take action and risk without the fear of failure are the ones that will ultimately take market share.
When you lack the luxury of time, making money on or offline can seem like an impossible task. How are you supposed to do that when you're working at a life-sucking nine-to-five job? While the stability of full-time employment might allow most to sleep well at night, it doesn't empower your creative juices to search for new income-producing strategies.
It’s simple: great people make a great company. As your business grows, you might need to hire staff. Firstly, take the time to interview people thoroughly to ensure that they fit your culture and share your values. Secondly, it can be hard to let go but it’s important to learn how to delegate tasks. Finally, don’t expect people to be your clones. Be open to new opinions and suggestions. It’s always good to get fresh perspectives on old ways of working.
Shopify is another great option if you are wanting to create your own eCommerce store. Shopify is arguably easier to set up than WooCommerce but will give you less control over your storefront and cost you more long term. However, if you have little to no experience of creating websites or using WordPress, or you are working to a very tight time schedule, then Shopify may be the perfect eCommerce platform for you.
If you possess a great deal of business experience and knowledge, why not create a business that helps aspiring entrepreneurs find success? You can use your skills to help new business owners get off to a good start and help experienced entrepreneurs keep up with demand. To show off your knowledge and skills and bring in clients, you can also write articles about business on platforms like LinkedIn.
SEO can admittedly be a complicated and time consuming process, however the time needs to be spent here to ensure your website is getting found. Your best bet is usually going to be spending a bit more of your budget and hiring the right people to do the proper research. At Ciplex, we stress the importance of not including keywords to simply rank your site, but using the terms your audience is looking for. That is what will get you the highest conversion rates.
Resist the temptation to splash out on fancy offices, expensive equipment and over-the-top marketing. Your company’s livelihood depends on what’s in your wallet so every rand and cent must be triple-checked. Maintain a low overhead and manage your cash flow effectively. For one of our 1001 days survivors Jamie Pike, this meant foregoing a physical shop at first and selling his wares at a market; for design duo JesseJames it meant sharing their premises with other small businesses.
2. Load up on data, and do it quickly. "Facebook advertising can deliver the cheapest CPM's in online marketing with the ability to test ad efficiency in real-time. Use the power editor "duplicate" tool to create hundreds of ads and change one element per ad. Give these a small budget, and you'll quickly see what works and what doesn't without breaking the bank. Double down on the ones that work, and kill the ones that don't."
Another online service that is close related to translator services is transcription services. If you are good at transcribing, then you can help several public speakers, preachers and teachers et al write their books by simply transcribing their video or audio teachings. You can as well source for transcription jobs from online platforms such as freelancer.com, elance.com and oDesk.com.
“A great brand starts with understanding who you are and what you stand for, understanding your marketplace, and understanding your positioning. What is the perception that you need to create in order to appeal to your target audience? The intersection of credibility, differentiation and uniqueness, and relevance is where you want to best position your brand.” – Re Perez
Unlike most offline marketing efforts, digital marketing allows marketers to see accurate results in real time. If you've ever put an advert in a newspaper, you'll know how difficult it is to estimate how many people actually flipped to that page and paid attention to your ad. There's no surefire way to know if that ad was responsible for any sales at all.
The internet has made it possible for people from different parts of the world to be registered in the same library. Online library (e – library) is a resource center where you can comfortably conduct a thorough research and study from the comfort of your home no matter the part of the world you live in as long as you have internet enabled device (smartphones, computers, notebooks, tablets et al). People pay registering fees and of course membership fees to make use of online libraries. You can start your own online library (e – library) and attract membership from different parts of the world.
Aaron Wall is the founder of SEO Book, an online resource that offers the #1 SEO training program and online resources. SEO Book was launched in 2003 and focuses on techniques and strategies that are founded on years of experience and education. The company helps clients with an array of verticals in order to grow businesses to their full potential with the power of search engine marketing. Wall maintains that “search is the most powerful marketing channel ever created because it is demand driven.”
Your buyer can choose from a variety of items to have the image printed on. Your design could be put on a t-shirt, phone cover, pillow, mug and more; this greatly expands your online marketing options. Additionally, you can get into a print on demand business as the owner, or you can take advantage of this online business opportunity as a design contributor.
Tutors are in high demand whether it’s online or offline. Therefore, if you’ve got a brain and like helping others use theirs, become an e-teacher to earn an extra income in your spare time. The only thing you require is to be proficient in your area of expertise and be willing to give up a few hours each week to help someone else. Sites like Tutor.com and TutorVista are places you can sign up with and build a good reputation over time as a coach. If you’re really good, you can conduct lectures, seminars, or webinars that are transmitted online. University and college students are always willing to pay money to gain access into highly-respected online webinars.
Cafe Press: This website allows you to create digital designs that can then be sold on the platform. You'll earn a commission for everything that sells and you'll never have to deal with logistics like printing, warehousing and customer service. If you have some graphic design skills, then this is a great potential source for your web-based income.
Jason helps entrepreneurs connect with influencers and experts to rapidly grow their business together at TheStoryTellerMarketer. He also co-hosts the Content Promotion Summit and teaches other entrepreneurs how to get more out of the content they create every day. Here's what Jason has to share with aspiring entrepreneurs who need some business advice before they start a business:
How many email newsletters are you bombarded with every single day? There’s a reason for that. Marketing to an actively interested group of email subscribers is one of the best ways to make money online. There have even been million-dollar businesses built from simple email newsletters like TheSkimm, or Mister Spoils. Each newsletter targets a specific type of user with interesting, daily content, while also partnering with relevant companies and affiliates to bring in extra money. If this seems daunting, it’s not. Tools like MailChimp, ConvertKit and AWeber make it easier than ever to get started with email marketing. And another great option to consider (with the largest free plan available) is SendPulse, with their ability to send up to 15,000 emails per month to 2,500 subscribers, and then affordable plans starting at under $10/month as you grow from there.
Running a coupons website can be very lucrative. Find a coupon niche, select a WordPress coupon theme, and then display relevant coupons on your site. When your audience uses the coupon codes or discount links, you will earn an affiliate cut, for example, you could set-up a site dedicated to iHerb Coupons or add a page to your website with Web Hosting Promo Codes. Coupon websites are quite high maintenance as they need to be constantly updated with new offers. However, if you build up an engaged audience and allow them to post coupons and discounts they have found themselves, then quite quickly your workload will reduce.
Likes, shares, and social media engagement have become ways for companies to expand into the online business world and gain followers who later on can be converted into customers. As a basic example, say you come across a post for a business in your local area. Initially, you might give it a like and then later remember, hey, I’ve been meaning to check this place out. Or maybe you give a company page a like and then later make a purchase from them.
Creating a solid online marketing plan will take time to create and execute, but doing so can help you gain more customers and keep existing ones coming back. Before you build yours, find out what digital channels might work best for you, then tailor your efforts to your target market in those venues. Once you’ve found your niche, leverage it to build your business.
In order to make your business more findable, use Google My Business. With its help, you will get better rankings in the local search, as well as manage to connect your YouTube account, keep the audience updated on your working hours, and share images to brand your business. Additionally, you can respond to the user reviews via Google My Business, communicate with your customers, handle bad reviews, etc.
It’s a great way to achieve freedom in your life. Not only does copywriting allow you to work remotely, but it also allows you to control your schedule. Plus, learning the skill itself will help you in many areas of online business (i.e. building a blog, affiliate marketing, etc. – when you can write in a compelling way, all of these become much easier!)
Creating a video series and selling it as a digital download on your blog, much like an eBook, can be another great seller. A video course, teaching viewers a specific skill or how to achieve a particular activity, may well resonate with your audience. If you are going to go down this route then your videos need to be as professional as possible so you should consider investing in some video and lighting equipment, as well as editing software.
The quote from above comes from his article, Turn Your Company Into a Content Empire by Using These 4 Steps. He says that if you choose a good platform but your audience isn’t there, you won’t reach them no matter how many resourceful articles and tips you post. By reverse engineering the demographic you’re aiming at, then evaluating the results, you can find out where your customers are and the best way to reach them. Vaynerchuk also reminds marketers to respect the platform and audience by understanding how the platform reaches people and considering what your audience wants to know, instead of what you want to say.
If you hate the idea of writing you can always outsource that work to somebody else. But writing great content for an affiliate site really isn't that difficult. It just takes a bit of practice, and once you see those first commission checks you'll be up writing articles for your site before work, during your lunch break, and when you should be sound asleep in bed. Successful affiliate marketers can be real gluttons for punishment.
Hey [NAME], love what you’re doing on [Insert Platform]. My name is [Your Name] and I’m the head of SEO at [Your Agency]. I noticed that you have a large following on [Platform], but I wanted to give you a heads up that you’re missing out on approximately [INSERT TRAFFIC ESTIMATE] website visitors every month. Can I send you a quick video showing you how you can capture this traffic you’re missing out on?
Shepper says users are fully insured, and it takes precautions to ensure your safety, including reviewing every booking that it receives. It may be worth taking extra steps too, such as telling a friend or family member where you'll be and arranging to contact them after you finish the job. Remember to trust your instincts – if you feel uncomfortable with any job, simply leave.
Amazon will have you work on micro-projects that require some sort of human interaction. Tasks can include translating a paragraph into English (or another language), rating the search results for certain keywords, or reworking an article. The tasks are simple, and you will be paid a small amount to complete each. But if you do enough tasks quickly, you can make a respectable amount of money.
Also known as Logo Geek, Ian designs logos and brand identities for startups and SMEs. He also has over 80,000 Twitter followers and runs a popular social media group where he creates valuable resources for designers. Here's his best business advice specifically for freelancers, and for more check out his episode on my podcast about how to become a freelance designer:
The Moz blog is undoubtedly one of the best to read if you're looking to stay on top of industry news related to SEO or inbound marketing initiatives. Any good digital marketer understands the importance of SEO, and how ever-changing the guidelines, rules, and regulations associated with search results can be. The Moz blog covers everything you need to know with the right amount of detail to make it comprehendible without being overwhelming. Even if you're a beginner with SEO, their content is quite digestible. Each of their posts provides real value, offering actionable insights or even "how-to" articles related to SEO. Every Friday, they post a "Whiteboard Friday" video as part of a recurring series, diving into different topics under the giant SEO umbrella. Whether it's an analysis of an announcement from Google about a recent algorithm update, or a guide for keyword planning, the MOZ blog should be a go-to for any marketers or business owners looking to deepen their knowledge of SEO and learn how they can better integrate it into their overall marketing plan (if they aren't already).
When it comes to organic search keywords, there is sheer value at the top. Considering that roughly 40 percent of people click on the first search results and that the first page accounts for some 91 percent of the search share, appear organically at the top of Google's Search Engine Results Pages (SERPs) is something that is lusted and longed for by the world's foremost online marketers.
While Etsy is fantastic for handmade goods that you’ve already created, if you’ve got killer designs that would look good on phone cases, t-shirts, or even wall hangings, pillows, and duvets, you can sell them on Society6 without paying anything to start. Society6 lets artists upload their designs and create their own shops where they choose what products their designs can be used on. That means one design can be used to make a whole range of awesome products that are printed and shipped on demand whenever someone buys from you. With top creators making thousands every month just from selling their designs.
If you live in Toronto, Canada, you don’t have to travel through the street of Toronto in search of a video editor, from the comfort of your office you can contract the editing of your videos to an expert somewhere in Tokyo, Japan and they will get the job done for you within record time. So if you have video editing skills, you can list your business on the internet and you can as well source for clients from the online community.
If cooking is one of your personal passions, there are dozens of opportunities to turn it into a decent business venture. You can start by setting up a catering website, experimenting with pop-up food stalls and local food markets, or joining platforms that encourage cooking enthusiasts to squeeze some money out of their passion. And if you’re not camera-shy, you can teach people how to cook special meals by selling online classes.
Steli is the CEO of Close.io, a high-powered inside sales communication platform (and my pick as the best CRM for small business) that's powered by his years of experience driving millions of dollars in sales for hundreds of venture backed Silicon Valley startups. Here's what Steli has to share as far as business advice for aspiring entrepreneurs who want to start a business today:
The benefit to freelancing is that you can take a skill you already have and turn it into a business. You know how to provide the service, so all you need to learn is how to market it. If you're known for your skill, finding clients can be easy. You can turn your former boss into a client, access your network for referrals, and more. But if you have trouble, the freelance sites can be a good source to jump-start your business.
If you have nothing of value to sell from home then retail arbitrage might be a better option for you. Many people partake in arbitrage to earn a little extra money, and for some, it has even become their full-time job. Retail arbitrage is the buying of goods at a low price and then selling them on a different platform at a higher price. Sales in shops provide ideal opportunities to pick up products for next to nothing. These can then be sold on eBay or Amazon for higher amounts, making you a nice profit.
Putting up a website in the internet is step one of the tough road to successful internet marketing. Step one doesn’t give you everything – it’s just the foundation. After you’ve created and established an online presence, you have to make sure to follow up with other online business needs. Such as, as earlier stated, a blog (ahem!), Social network integration (ahem ahem!), and yours truly, SEO (ahem ahem ahem!). My advanced package answers all of those needs by the way. Just in case you’re interested. Just saying.
Not to worry—online thrift shops and consignments stores, like thredUP, are just one model you can follow to achieve that goal. There are other businesses that crawl through sites like eBay to find cool, unique, interesting objects, then present them in compelling ways. Good copywriting and a strong brand can go a long way to separating you from the crowd here.